China
China state media and sports administration agencies sign Olympic sports partnership
China's General Administration of Sport and its State Administration of Radio and Television signed an agreement in Beijing yesterday to jointly create a platform for events, programmes and content covering…
Alibaba partners with Narita Airport to showcase Tokyo 2020 artwork
Technology firm Alibaba Cloud has formed a partnership with Narita Airport to showcase digital artworks by young Japanese artists related to the upcoming Tokyo 2020 Olympics
NongFu Spring first brand to take up LaLiga’s expanded offer in China
LaLiga has made Chinese mineral water brand NongFu Spring its official drinking water partner in China.
SportBusiness understands the contract will run until the end of the 2021-22 LaLiga season
Barcelona, Premier League and Ronaldo top performers in Mailman’s Red Card report
FC Barcelona, Cristiano Ronaldo and the English Premier League were the big winners in the 2020 edition of the Mailman Group's Red Card report, that assesses the strength of football properties online…
Foreign player salary cap will help domestic players and finances, Chinese FA says
The Chinese Football Association has said it's new salary cap for foreign players is aimed at improving domestic players and 'deflating financial bubbles'
Super League Gaming partners with Wanda Cinemas to host esports events in China
Over 700 Wanda Cinemas across China are set to hold esports events over the coming years after the chain’s owner, Dalian Wanda Group, struck a partnership with American esports company Super League Gaming.
Pisen Electronics becomes CBA sponsor
Consumer electronics company Pisen Electronics has signed a deal with the Chinese Basketball Association to become an official sponsor of the CBA League.
Pisen specialises in mobile phone accessories
Anta signs Eileen Gu as brand ambassador
Chinese sportswear company Anta Sports Products announced yesterday that it has signed China's first naturalised skier, Eileen Gu, as a brand ambassador
PGA Tour Series-China 2020 calendar revealed
A 14-tournament calendar for the sixth edition of the PGA Tour Series-China golf tour was revealed yesterday, including a tournament outside Greater China for the first time
Beijing 2022 opening ceremony will celebrate Chinese New Year
The 2022 Beijing Winter Olympics opening ceremony will feature elements showcasing the Chinese New Year, the Great Wall of China, and the Olympics, according to the organising committee
Shanghai ‘to host’ 2021 Fifa Club World Cup final
Shanghai will host the opening ceremony and final of the 2021 Fifa Club World Cup, and Beijing will host the opening ceremony and final of the 2023 AFC Asian Cup, according to Chinese media reports
CFA announces 2020 domestic football calendar
The Chinese Football Association has released the calendar for its domestic football competitions for the 2020 season, including for the Super League (CSL), League One, League Two, and the FA Cup
EXCLUSIVE: ITTF to appoint long-term Chinese commercial partner after nine-month search
The International Table Tennis Federation is close to announcing a Chinese investor as its long-term partner as part of a wider commercial overhaul, SportBusiness understands
Gemdale moves into new sport with Freestyle Ski & Snowboard World Championships deal
The Gemdale Sports agency has branched out into a new sport after being named as the exclusive commercial partner of the 2021 Freestyle Ski & Snowboard World Championships in Zhangjiakou, China
Tax exemptions and increased demand drive 16-per-cent growth of Chinese winter sports economy
China’s winter sport industry is booming ahead of the Beijing 2022 Winter Olympics. But the pace of development has created challenges for the Chinese state, from environmental and real estate policy to a lack of technical nous.
Main structures for Beijing 2022 venues complete
The main structures of the 12,000-seat National Speed Skating Oval and an extension of the National Indoor Stadium, both key venues for the 2022 Beijing Winter Olympic and Paralympic Games, have been completed
IMG signs up Chinese golf star Li Haotong
The IMG agency has announced the signing of Chinese golfer Li Haotong for worldwide management and representation of all commercial activity
IIHF president sets out timeline for NHL Olympics decision
International Ice Hockey Federation (IIHF) president René Fasel has said the sport’s world governing body needs a response from North American league the NHL before August on whether it will release it…