Germany

Football
Media

Newly launched streaming service Dyn has no interest in acquiring rights to the Bundesliga when they come to market next year, founder Christian Seifert has told SportBusiness
Football
Sponsorship & Marketing

German telco Deutsche Telekom has furthered its association with Euro 2024 by becoming a national sponsor of the event
Football
Sponsorship & Marketing

Asian-facing betting operator 6686 has added Bundesliga club VfL Wolfsburg to its bulging football sponsorship portfolio
Football
Media

OneFootball will continue to show the Bundesliga in Brazil and leading domestic football content from German pay-TV broadcaster Sky Deutschland after renewing two of its flagship streaming agreements
Football
Governance

The German Football League (DFL) has been urged to take a more hands-on approach to organising pre-season tours for top-flight clubs as part of wider internationalisation plans to enhance the commercial…
Multiple Sports
Media

Sports streaming platform DAZN has continued to diversify its offering with the launch of new channels in Germany via Pluto TV, the free, ad-supported streaming service owned by US media group Paramount Global.
Football
Industry Moves

The German Football League (DFL) has announced the promotions of Marcus Beisiegel and Vito Esposito, helping to fill the positions left vacant by the internal appointments of Steffen Merkel and Marc Lenz…
Football
Media

DAZN, the international subscription sports streaming service, is closing in on a multi-territory agreement with the IMG agency over exclusive rights to the Saudi Pro League
Multiple Sports
Media

Soon-to-launch streaming platform Dyn has secured a carriage deal with pay-television operator Sky Deutschland
Football
Media

Commercial broadcaster RTL has topped up its live football offering in Germany, adding rights to 10 matches from the remainder of the Uefa Euro 2024 qualifying campaign
Football
Sponsorship & Marketing

Paramount+ has become the new main sponsor of German Bundesliga club Union Berlin as it continues to use European club football to promote its streaming service across the continent
Tennis
Media

Sportdeutschland.TV, the streaming platform of DOSB New Media, has secured exclusive rights to the US Open grand slam tennis tournament across the DACH region.
Football
Finance & Law

Germany’s competition regulator has accepted the German Football League’s (DFL’s) proposal to tighten the 50+1 ownership rule covering Bundesliga clubs. T
Multiple Sports
Industry Moves

Sky Deutschland has announced the appointment of ProSiebenSat.1 media rights executive Alexander Rösner to the newly created role of senior vice-president of sports editorial.
Multi-sport
Events

The German Olympic Sports Federation (DOSB) has detailed plans to launch a dialogue and information initiative as it explores a potential bid for a future edition of the Olympic and Paralympic Games
Football
Media

Subscription sports broadcaster DAZN has picked up rights in Germany to show highlights from the 2023 Fifa Women’s World Cup.
Multiple Sports
Media

Sports streaming platform DAZN has revised its package offering in Germany, with a new ‘Super Sports’ service to replace the standard subscription. DAZN Super Sports is priced at €19.99 pe
Multiple Sports
Media

Sport1 Medien, the Highlight Communications-owned German media group, has named the executives that will lead the five newly-created units as part of a major restructuring