India

Suvrangsu Mukherjee joined Total Sports & Entertainment India Pte Ltd (TSEIPL) a 100% subsidiary of Total Sports Asia (TSA) as Managing Director for the Indian subcontinent and will set up an additional office in New Delhi.

A Twenty20 club tournament is set to take place during a 10-day period in late September and early October, either in India or the Middle East, according to UK press reports.

Indian sports broadcaster Neo appointed Abhishek Verma as marketing head of its two channels Neo Sports and Neo Cricket.

A proposed match between Indian Premier League sides to be staged in England has been called off because of a lack of TV coverage.

Dubai-based IT services company netlinkblue acquired international rights to stream IPL matches live on the internet and mobile phones in a 10-year deal believed to be worth nearly $50 million.

Indian pay-television channel, Neo Cricket, has acquired the rights for forthcoming Tri Nation Series between India, Pakistan and Bangladesh from the Bangladesh Cricket Board.

Sport 18 a division of Network 18 acquired the marketing rights of the Volvo Ocean Race India stopover to be held at Kochi from December 3-13, 2008.

Sport 18, the sport’s marketing division of Indian media conglomerate Network 18, and US-based network, CNBC-TV18, have agreed an exclusive partnership deal with the Professional Golf Tour of India.

Mobile network operator, Vodafone Essar, has agreed a five-year sponsorship deal with the Indian Premier League to become the IPL’s Official Telecom Partner and Official Ground Sponsor until 2013.

The Indian pay-television industry is projected to generate revenues of $11.2 billion by 2012, according to a report by Media Partners Asia.

The opening match of the Indian Premier League Twenty20 cricket tournament attracted twice as many Indian television viewers as expected.

Media agencies around the world stuck to their threat to boycott coverage of Twenty20 cricket’s Indian Premier League, which got underway last Friday.

Canadian new media company Live Current Media Inc acquired the exclusive online rights for the Board of Control for Cricket in India and cricket’s Indian Premier League in a ten-year deal worth $50 million.

Credit card major, MasterCard, has agreed to sponsor Indian Premier League team, the Mumbai Indians.

Australian sports network, FOX Sports, agreed a deal with Indian sports marketing agency, Nimbus Sport International, for the rights to show exclusive live coverage of Australia’s four Test matches during their tour of India in October 2008.

UEFA has awarded the exclusive 2009-12 UEFA Champions League and UEFA Cup media rights in South Asia to its current media partners - Ten Sports and Zee Sports.