Indian Subcontinent
Legends League Cricket rights switch from Sony to Disney Star
Disney Star has acquired exclusive rights in India to the Legends League Cricket (LLC) competition
IOC postpones Session, gives Indian Olympic Association ‘final warning’
The International Olympic Committee has moved back its Session in Mumbai next year from May to September or October and reiterated its warning of a suspension of the Indian Olympic Association
Borussia Dortmund extends Footballco tie-up, strikes DB Cargo sponsorship in China
German Bundesliga club Borussia Dortmund has extended and expanded its content agreement with digital sports publisher Footballco as part of plans to increase its profile in India, Japan and Southeast…
Manchester United upgrades Therabody deal, signs DreamSetGo as regional partner
Wellness technology company Therabody has deepened and extended its relationship with Manchester United by becoming a global partner in a multi-year agreement
Sharing premium rights is the new normal in India, Disney president Madhavan says
Splitting the rights for market-leading cricket properties between different broadcasters is a feature of the "evolution" of Indian sports media driven by rising costs, K Madhavan, the president of Disney…
LaLiga launches latest JV with Galaxy Racer deal in Mena, Indian subcontinent
LaLiga, organising body of the top two divisions of Spanish club football, has signed a letter of intent with Dubai-headquartered esports and lifestyle organisation Galaxy Racer (GXR) with the intention…
Mastercard takes over BCCI title sponsorship rights from Paytm
Payments company Mastercard has agreed a deal with the Board of Control for Cricket in India to title sponsor domestic cricket in the country, including men's and women's national team home matches, during…
LNJ Bhilwara Group scores fourth Legends League Cricket franchise
LNJ Bhilwara Group has acquired a team in the Legends League Cricket (LLC) competition
Chaubey elected AIFF president, rival alleges political interference
Kalyan Chaubey has been elected president of the All India Football Federation (AIFF), promising to end a long-running governance dispute that saw the federation briefly suspended by Fifa, football’s w…
PCB shelves plans for private ownership in Pakistan Junior League
The Pakistan Cricket Board (PCB) has abandoned plans to sell the franchises in its new Pakistan Junior League (PJL) competition to private owners after failing to generate sufficient interest, according…
Zee to sublicense Disney Star’s ICC linear rights in ‘first-of-its-kind’ deal
Media group Zee Entertainment has agreed a surprise sublicensing deal with Disney Star for exclusive linear rights in India to men's International Cricket Council events from 2024-27
EaseMyTrip becomes official sponsor of cricket’s Asia Cup
Indian online travel company EaseMyTrip was unveiled as an official sponsor of this year's Asia Cup ahead of the start of the cricket tournament at the weekend
Fifa lifts AIFF suspension, U-17 Women’s World Cup reinstated
India's hosting rights for this October's Under-17 women's football World Cup have been reinstated after Fifa lifted a ban on the All India Football Federation
ICC gets “significant” rights fee increase in India as Star strikes back
Disney Star has renewed its exclusive media rights in India for International Cricket Council events in a four-year deal covering 2024 to 2027
GMR, Adani land Legends League Cricket franchises
Indian conglomerate GMR and Adani Sportsline, a subsidiary of business organisation Adani Group, have acquired the rights to operate franchises in Legends League Cricket (LLC), a new Twenty20 tournament…
YuppTV gets media rights for Asia Cup in multiple territories
Streaming platform YuppTV has acquired media rights for the upcoming Asia Cup international cricket tournament in more than 70 markets
Sony picks up US Open rights in Indian subcontinent
Pay-television broadcaster Sony Pictures Networks has added to its portfolio of grand slam tennis tournaments by acquiring rights to the US Open in the Indian subcontinent
Daraz to stream live Premier League matches in Pakistan
E-commerce platform Daraz has acquired live streaming rights in Pakistan to the English Premier League in a three-season sublicensing deal with state broadcaster Pakistan Television (PTV)