Indian Subcontinent

Cricket
Media

Pay-television broadcaster Sony Pictures Networks is close to renewing its rights to the England and Wales Cricket Board (ECB) across the Indian subcontinent for six years, 2023 to 2028, SportBusiness…
Cricket
Sponsorship & Marketing

Indian electrical manufacturing company Goldmedal Electricals has acquired naming rights to the T20 series between India and the West Indies that begins at the Brian Lara Cricket Academy in Trinidad tomorrow…
Cricket
Events

The forthcoming Asia Cup has officially been moved from Sri Lanka to the United Arab Emirates (UAE)
Multi-sport
Sponsorship & Marketing

The Indian Olympic Association (IOA) has announced a “long-term” sponsorship deal with Mumbai-based conglomerate Reliance Industries that includes a shared aspiration “to host the Olympic Games in the f…
Cricket
Events

Bangladesh, England, India and Sri Lanka will host the International Cricket Council's four major women's white-ball tournaments between 2024 and 2027
Baseball
Governance

HOFers Rivera, Larkin involved in startup effort aimed at cricket-rich region
Cricket
Media

Disney Star has agreed a deal with Cricket Australia for its media rights in the Indian subcontinent, covering 2023-24 to 2029-30
Cricket
Sponsorship & Marketing

Indian education technology firm Byju’s has denied that it is in arrears with the Board of Control for Cricket in India under a sponsorship deal, following media reports that the company owed the board m…
Multiple Sports
Governance

The International Olympic Committee (IOC) has instructed the Indian Olympic Association (IOA) to hold long-awaited leadership elections “within the coming weeks” or face being suspended from the body.
Cricket
Sponsorship & Marketing

The International Cricket Council (ICC) has signed up Indian healthy food platform EatFit as a sponsor in a deal covering the upcoming men’s T20 World Cup, which will be played in Australia during October a…
Cricket
Events

The forthcoming Asia Cup has been moved to the United Arab Emirates (UAE) due to political and economic instability in Sri Lanka, according to Board of Control for Cricket in India (BCCI) president Sourav…
Cricket
Licensing & Merchandising

New Zealand Cricket (NZC) is to release a range of non-fungible tokens (NFTs) and a “next-generation mobile game” after striking a five-year licensing agreement with Indian online gaming unicorn Dream Spo…
Cricket
Media

Disney-owned pay-television broadcaster Star India has acquired Cricket Australia’s media rights in the Indian subcontinent. An official announcement is expected in the coming days, it is understood.
Multi-sport
Media

Pay-television broadcaster Sony Pictures Networks India has acquired exclusive television and digital rights in India and across the Indian subcontinent to the forthcoming 2022 Commonwealth Games
Cricket
Finance & Law

All six teams in the new T20 league co-founded by Cricket South Africa (CSA) and pay-television broadcaster SuperSport have been acquired by Indian Premier League (IPL) franchise owners, according to reports
Cricket
Events

The Lanka Premier League (LPL) has been postponed and the forthcoming Asia Cup appears increasingly likely to be moved to the United Arab Emirates (UAE) due to political and economic instability in Sri…
Hockey
Governance

Narinder Batra has today (Monday) stepped down as president of the International Hockey Federation (FIH) and Indian Olympic Association (IOA) and resigned his membership of the International Olympic Committee…
Athletics
Sponsorship & Marketing

The Athletics Federation of India (AFI) has announced a “long-term” sponsorship agreement with Mumbai-based conglomerate Reliance Industries ahead of the Oregon 2022 World Athletics Championships.