Indian Subcontinent
Arsenal scores regional partnership with Indian education firm Extramarks
Arsenal has announced a “multi-year” sponsorship deal with Indian education firm Extramarks.
India joins Beijing 2022 diplomatic boycott
India has announced a last-minute diplomatic boycott of the Beijing 2022 Winter Olympic Games after a soldier involved in border clashes between India and China in June 2020 appeared as an Olympic torchbearer
BCCI ‘to issue’ eagerly-awaited IPL rights tender next week
The Board of Control for Cricket in India, the sport’s governing body in the country, is likely to release its invitation to tender for broadcast rights to the Indian Premier League between February 1…
Murdoch and Shankar ‘to acquire Viacom18 stake’
Media executives James Murdoch and Uday Shankar are in talks to buy a 39-per-cent stake in Indian broadcaster Viacom18, in a deal that would value the company at $4bn (€3.6bn), according to media reports.
New Indian volleyball league prepares for launch
A new franchise-based volleyball competition, the Prime Volleyball League, is set to launch in India this week
Tata Motors extends Maharashtra Open title sponsorship
Indian automobile group Tata Motors has extended its title sponsorship of the Maharashtra Open.
It is the fourth time Tata Motors has sponsored the tennis tournament since it relocated to Pune in 2018
Pro Kabaddi League becomes latest Indian event struck by Covid
The Pro Kabaddi League has become the latest Indian competition to be affected by Covid-19 after organisers announced some matches will be rescheduled due to outbreaks of the virus within two PKL franchises
Sony Pictures Networks retains Asian Games rights in Indian subcontinent
Pay-television broadcaster Sony Pictures Networks has secured exclusive rights across the Indian subcontinent to show the 2022 Asian Games, which is due to take place in Hangzhou, China, from September…
ICC.tv to stream PSL in selected markets
The International Cricket Council is to broadcast the upcoming Pakistan Super League in selected international markets on its ICC.tv streaming platform
PCB strikes broadcast deal with Foxtel, TikTok sponsorship
Australian pay-television broadcaster Foxtel has secured a deal with the Pakistan Cricket Board for rights to the Pakistan Super League and home matches of the Pakistan national team, until April 2023
Hosts India withdraw from Women’s Asian Cup due to Covid outbreak
Host nation India has been forced to withdraw from the Women’s AFC Asian Cup after a Covid-19 outbreak within its squad meant it could not field a team against Chinese Taipei on Sunday.
Indian Premier League brought forward to March
The Board of Control for Cricket in India (BCCI) has announced the upcoming Indian Premier League season will begin at the end of March, a week earlier than expected
Slice replaces Samsung as Mumbai Indians main shirt sponsor
Indian credit card challenger brand Slice has signed as the ‘Principal Sponsor’ of the Indian Premier League’s Mumbai Indians in a three-year deal, from 2022 to 2024.
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PCB claims PSL arbitration win, Blitz denies legal closure
The Pakistan Cricket Board has claimed victory in its arbitration proceedings against the Blitz agency and Techfront, an affiliate of Global Sports Commerce, over rights fee payments related to the Pakistan…
Lahore Qalandars add three sponsors ahead of PSL season
Pakistan Super League franchise Lahore Qalandars has added three sponsors ahead of the 2022 season, which begins at the end of this month
Formula E lines up E-Prix in Hyderabad
India is closing in on a return to the staging of elite motorsport, after electric car racing series Formula E signed a letter of intent to host a round of its world championship in the state of Telangana
Indian technology firm Sportz Interactive makes key appointments
Indian content and technology firm Sportz Interactive has announced the appointments of Siddharth Raman as deputy chief executive and Sanket Sawkar as chief technology officer
PCB chairman makes audacious ‘Super Series’ proposal
Ramiz Raja, chairman of the Pakistan Cricket Board, has floated the idea of annual quadrangular T20 series between Australia, England, India and Pakistan