Italy

Football
Media

Japanese pay-television broadcaster Wowow has added to its Spanish football output by securing the rights to the final stages of the 2022-23 Copa del Rey tournament
Football
Media

Online retail giant Amazon has retained its package of broadcast rights in Italy to first-pick Wednesday evening matches from the Uefa Champions League in a new deal covering the 2024-27 cycle
Football
Sponsorship & Marketing

AS Roma has been given the green light to enact its new kit supplier agreement with Adidas from next season, having been taken to an arbitration court by its current supplier New Balance
Tennis
Media

Sky will become the new home of the ATP and WTA tours across its active markets of the UK, Ireland, Germany, Austria, Switzerland and Italy from 2024 onwards, SportBusiness understands
Football
Sponsorship & Marketing

Italian Serie A club Udinese has further extended its sleeve sponsorship deal with food products manufacturer Consorzio del Prosciutto di San Daniele
Football
Media

Member clubs of Serie A, the top division of Italian club football, have backed proposed legislation that would allow for the extension of existing domestic rights deals with subscription broadcaster DAZN…
Football
Media

Multi-sport broadcaster Sportitalia has acquired exclusive free-to-air rights in Italy to the Brasileirão, Brazil’s top-tier football league.
Football
Media

The Italian senate has approved legislation that would allow Italy’s Lega Serie A to extend its existing domestic broadcast rights deals with DAZN and Sky Italia for two more seasons, pending approval f…
Football
Sponsorship & Marketing

Italian Serie A club AS Roma has agreed a sponsorship deal with utilities company A2A. As part of the deal, the company’s A2A Energia subsidiary will become an official partner of Roma.
Motorsport
Industry Moves

Italian automotive manufacturer Ferrari has appointed former AC Milan executive Lorenzo Giorgetti as its chief racing revenue officer
Football
Sponsorship & Marketing

The online sports news service of gaming operator LeoVegas has become the new training kit sponsor of Italian Serie A club Inter Milan. Along with the front-of-shirt training kit rights, the LeoVegas
Football
Media

Lega Serie A has advanced its plans to launch its in-house radio channel after inviting interested parties to lodge their expressions of interest to provide necessary services ahead of a planned launch
Football
Sponsorship & Marketing

Sports infotainment platform StarCasinò Sport has expanded its presence in Italian football by agreeing to become the video assistant referee (VAR) sponsor of Serie B, the second tier of the domestic …
Football
Finance & Law

US financial services company JP Morgan Chase is reportedly interested in financing Lega Serie A’s media business, as the organising body of the top division of Italian club football met yesterday (Thursday) t…
Basketball
Finance & Law

American private investment company Cotogna Sports Group (CSG) has acquired 90 per cent of Italian Lega Basket Serie A club Pallacanestro Trieste
Football
Sponsorship & Marketing

Italian Serie A club Lazio has signed fire safety and suppression specialist AirFire as its sleeve sponsor for the remainder of the 2022-23 season
Football
Media

Italian pay-TV broadcaster Sky Italia has secured rights to broadcast the 2022 Fifa Club World Cup, which is taking place in Morocco next month. Sky Sport will show all seven matches live
Cycling
Sponsorship & Marketing

The Italian division of French financial services group Crédit Agricole has acquired title sponsorship rights to the Italian cycling ‘classics’ operated by the RCS Sport agency.