Italy
Casini elected as Lega Serie A president
Lorenzo Casini has today (Friday) been elected as the new president of Lega Serie A, the governing body for the top division of Italian club football
Adidas to replace Puma as ‘Azzurri’ kit supplier
The Italian Football Federation (FIGC) has signed up Adidas as its kit supplier from January 2023 – ending its long-term association with rival brand Puma.
Horse racing channel to launch in Italy
Italy’s Ministry of Agricultural, Food and Forestry Policies (MiPAAF) has appointed Epiqa, a company controlled by betting and gaming operator Snaitech, to launch a new television channel focused on h…
Arup lands contract for redevelopment of Fiorentina stadium
The Municipality of Florence has chosen a proposal entered by the Italian division of engineering and design consultancy Arup for the redevelopment of Stadio Artemio Franchi, home of Serie A football club…
Imola secures long-term place on Formula 1 calendar
Italy is set to retain two races on the Formula 1 calendar for the foreseeable future after the motor-racing championship agreed a long-term contract to continue staging a grand prix at the Enzo e Dino…
Lega Serie A signs Puma deal as long-term Nike association comes to an end
Italian football’s Lega Serie A has signed up sportswear brand Puma to its sponsorship portfolio in a deal that will begin from the start of the 2022-23 season.
Lega Basket Serie A broadens global reach with three new rights deals
Lega Basket Serie A, the top division of Italian club basketball, has said it will receive record global coverage for its 2021-22 season through three new rights deals
Sporting, Spezia latest to end Bitci deals amid accusations of missed payments
Portuguese Primeira Liga club Sporting and Italian Serie A team Spezia have become the latest football clubs to terminate their commercial deals with Turkish cryptocurrency exchange Bitci
Inter Milan adds Panasonic to sponsorship portfolio
Italian football club Inter Milan has added electronics brand Panasonic as a sponsor
Super League trio ‘planning’ US pre-season tournament
FC Barcelona, Real Madrid and Juventus, the three football clubs still actively engaged in the plot to form a European Super League, are reportedly planning a series of friendly matches in the United States…
PSG sponsorship sales executive Zodmi joins Juventus
Alexandre Zodmi, senior global sponsorship sales manager at French Ligue 1 club Paris Saint-Germain, is moving to to Serie A side Juventus as head of sponsorship acquisition
AC Milan signs Wefox as first-ever back-of-shirt sponsor
Italian football club AC Milan has signed up Wefox to its sponsorship portfolio with the insurance technology company becoming the club’s first-ever back-of-shirt sponsor.
Celtics co-owner Pagliuca leads $556m Atalanta takeover
Atalanta has become the latest Lega Serie A club to secure American investment, with Boston Celtics co-owner Stephen Pagliuca leading a takeover of the Italian organization
Lazio ends kit supplier search with Mizuno signing
Italian football club SS Lazio has signed up Japanese brand Mizuno as its new kit supplier
Serie A planning 20-team US tournament during 2022 Fifa World Cup
Lega Serie A has confirmed plans to stage a highly ambitious 20-team tournament in the United States during the 2022 Fifa World Cup, which is being held from November 21 to December 18 in Qatar
Eleven Italy adds club rugby with FIR deal
Streaming platform Eleven Italy has acquired rights to the men’s Top10 and women’s Serie A, the top tiers of domestic club rugby union in Italy.
Helbiz aligns with Facebook for PPV Serie B streaming
Helbiz Media, a division of US micro-mobility company Helbiz, has agreed a content deal with Facebook for Serie B, the second tier of domestic club football
Bonomi rejected as Lega Serie A president
The search for a new president of Lega Serie A, the organising body of the top division of Italian club football, will continue after Carlo Bonomi only received one vote during a meeting held yesterday…