Italy

Motorsport
Media

Italian public-service broadcaster Rai has further extended its coverage of the International Motorcycling Federation’s (FIM) Motorcross World Championship (MXGP) after agreeing a new rights deal.
Motorsport
Events

Formula 1 and the International Automobile Federation (FIA) have dropped plans to expand the motor racing championship’s sprint race concept for the 2022 season, but have moved to enhance the rewards o…
Electric Scooter Racing
Events

London will host the first-ever eSkootr Championship (eSC) racing event when the world's first electric scooter racing series launches in May, organisers have announced
Multiple Sports
Industry Moves

DAZN Group, the global sports subscription service and media company, has revamped its management structure in Italy through the appointments of Franco Bernabè and Stefano Azzi, former leading executives …
Football
Sponsorship & Marketing

Socios.com, the fan token provider, has agreed new deals with Sevilla and Udinese involving shirt and training kit sponsorship, respectively, as it furthers its presence in the European football market
Football
Events

The Italian Football Federation (FIGC) has announced it has submitted an expression of interest in hosting Euro 2032 to Uefa, the sport’s European governing body.
Football
Sponsorship & Marketing

The recent move by the Italian government to become Lega Serie A’s Main International Partner - a designation open since an inventory reshuffle ahead of the 2021-22 season – has delivered a sizeable sev…
Football
Sponsorship & Marketing

Pharmaceuticals company Pool Pharma has agreed a deal with Genoa for its MG.K Vis brand to become the Italian club’s main shirt sponsor. As well as front-of-shirt brand exposure, MG.K
Football
Governance

Paolo Dal Pino has announced his resignation as president of Lega Serie A, organising body of the top division of Italian club football, citing an inability to adequately fulfil his duties following the …
Esports
Sponsorship & Marketing

Italy’s Lega Serie A has signed a renewed deal with snack bar brand Be-Kind which covers sponsorship of its esports league.
Multiple Sports
Media

Sky, the Comcast-owned European pay-television broadcaster, saw its direct-to-consumer revenue fall by just under one per cent from $4.08bn (€3.66bn) to $4.0
Football
Media

Lega Serie A, organising body of the top division of Italian club football, has agreed a three-season extension to its anti-piracy agreement with content protection firm Friend MTS
Horse Racing
Media

Rights distribution agency HBA Media has secured deals with multiple broadcasters for this year’s edition of the $3m (€2.7m)
Football
Finance & Law

Inter Milan has pointed to continuing financial difficulties in its latest quarterly results as it today (Monday) announced plans to launch a €415m ($468.9m) bond to help refinance its debt.
Volleyball
Sponsorship & Marketing

The Italian Women’s Volleyball League has signed Chinese smartphone company Vivo as its new title sponsor.
Rugby Union
Sponsorship & Marketing

Digital investment platform Bitpanda has been unveiled as the main shirt sponsor for the Italian rugby union team at the upcoming Six Nations tournament
Football
Sponsorship & Marketing

Recrowd, a crowdfunding platform in the real estate sector, has become a premium partner and back-of-shirt sponsor for Italian Serie A club Spezia Calcio until the end of the 2022-23 season
Motorsport
Media

Pay-television broadcaster Sky Italia has acquired rights to the World Rally Championship ahead of the 2022 season of the motorsport series