Italy

Lega Serie B has revamped its domestic rights offering less than two months before the start of the 2024-25 season with a new sales strategy based on product as opposed to broadcast platform

Sky Italia has opted against opening up free-to-air coverage of Uefa club competitions in Italy next season via the on-sale of rights or on its own TV8 channel.

Lega Serie B is preparing for intense negotiations this week as it looks to bring an end to its stuttering domestic media rights sales process for the 2024-27 cycle.

A host of non-exclusive free-to-air highlights packages have been put out to tender by Lega Serie A as it looks to round off its domestic sales process for the coming seasons

US investment fund Oaktree Capital has taken control of Italian Serie A champions Inter Milan after the club’s Chinese owners Suning failed to meet a deadline for repaying a €395m ($428m) debt.

Growing uncertainty over the future of Milan's San Siro stadium has forced Uefa to delay a decision on the host of its showpiece Champions League final in 2027.

The Milan offices of the local organising committee of the 2026 Winter Olympics in Italy have been searched in relation to a corruption investigation involving former CEO, Vincenzo Novari.

Infront will continue to sell advertising rights for Serie A side US Lecce after extending its agreement to the end of the 2028-29 season

Inter Milan's Serie A title success is in danger of being overshadowed by concerns that its precarious financial situation could lead to US investment fund Oaktree taking control of the club from Chinese…

The Paramount+ streaming platform will be showcased at next week’s Uefa Europa League final thanks to a short-term shirt sponsorship with Italian club Atalanta which echoes a similar deal last year with Inter Milan.

An administrative regional court has confirmed the fines issued to DAZN and Telecom Italia (TIM) regarding antitrust complaints related to their distribution agreement put in place prior to the 2021-22…

The Uefa Europa League final will be shown by Italian public broadcaster Rai, after Atalanta’s semi-final win against Olympique Marseille triggered a ruling that provides free-to-air exposure for the match should an Italian team be involved.

Juventus FC has appointed the Two Circles agency as it intensifies its efforts to identify a new brand to replace long-standing front-of-shirt sponsor Jeep.

DAZN’s longstanding strategy of showcasing top European football leagues in its major markets has been maintained through its retention of LaLiga rights in both Italy and Portugal for five more seasons.

Pay-television giant Sky is to remain as a Premier League rights-holder in its major European markets until at least 2028, after striking a new deal in Italy.

Telecom Italia (TIM) and DAZN have renewed their Serie A distribution agreement until the end of the decade, encompassing the subscription broadcaster’s new domestic rights deal for the Italian top flight.

DAZN has extended its contract with the Mediaset-owned Digitalia 08 for advertising sales around the subscription broadcaster’s live coverage of Italian football’s Serie A.

Sports betting and online casino operator Betsson is expected to be unveiled as Inter Milan’s new shirt sponsor after overcoming rival bids for the contract.