Italy

Chinese technology company Lenovo has upgraded its multi-year sponsorship of Italian Serie A club Inter Milan to become the club’s back-of-shirt sponsor.

Sunday’s men’s Wimbledon final between Italy’s Matteo Berrettini and Serbia’s Novak Djokovic attracted a television audience in Italy of over 4 million viewers. The

Public-service broadcaster the BBC and commercial broadcaster ITV pulled in the largest television audience in the UK since the funeral of Princess Diana in 1997 as England lost the Uefa Euro 2020 final…

Marco Pistoni to expected to take up a new role as senior vice-president of rights in Italy for sports streaming service DAZN

Italian football’s Lega Serie A has invited bids for packages including media rights for the sports betting sector, data for sports betting and media sectors and data sponsor rights for the three seasons f…

Telecom Italia (TIM) has defended its contentious agreement with sports subscription service and media company DAZN for the rights to Serie A, the top division of domestic club football, after Italy’s a…

The Italian television audience for last night’s dramatic Uefa European Championship semi-final between Italy and Spain reached close to 19.5 million viewers across free-to-air and pay-television.

Helbiz, the US-based micro-mobility company, has presented its innovative business model for the domestic streaming rights to Serie B, the second tier of Italian club football

Italy’s win over Belgium in the Uefa European Championship attracted a combined audience of over 17 million viewers on Italian free-to-air and pay-television.

Korean car maker Hyundai Motor has extended its back-of-shirt sponsorship agreement with Italian Serie A club AS Roma

A Spanish court has issued a preliminary ruling that annuls sanctions placed by Uefa, football’s European governing body, on nine clubs involved in the breakaway European Super League project.

Multi-platform broadcaster DAZN has filed a claim against Vodafone Italia at London’s High Court, accusing the telco of multiple ‘deliberate’ breaches of a carriage deal between the two.

Commercial broadcaster Mediaset has today (Thursday) been awarded domestic broadcast rights to the Coppa Italia and Supercoppa Italiana from 2021-22 to 2023-24

Italian Serie A club Udinese has extended the club’s shirt sleeve sponsorship with local food brand Prosciutto di San Daniele for the 2021-22 season.

Deltatre’s chief financial officer for the last 18 years, Gianluca Cirio, has announced that he will step down from his position at the end of this month, with the sports streaming technology company t…

Italian Serie A football club AS Roma's dedicated TV channel has become digital-only and will no longer be available on pay-television broadcaster Sky Italia