Italy

Athletics
Media

Pay-television broadcaster Sky Italia has agreed a rights deal for the 2021 edition of World Athletics’ Continental Tour series. Sky Italia will show all 11 Gold stages of the tour next year.
Football
Sponsorship & Marketing

Football analysis provider Bepro has entered a multi-season agreement with Italian Serie A club Bologna to become the club’s ‘Official Performance Analysis Provider’. T
Football
Media

Pay-television broadcaster Sky Italia has bought a package of non-exclusive rights to Italian football’s third-tier Serie C for the remainder of the 2020-21 season.
Rugby Union
Media

Italian pay-television broadcaster Sky Italia has agreed a two-year broadcast deal for rights to European Professional Club Rugby competitions
Football
Events

Tirana in Albania will host the first-ever final of the new Uefa Europa Conference League following a decision made at Uefa’s Executive Committee today (Thursday).
Media

Italian consumer rights organisation Codici has launched a class action lawsuit against subscription OTT broadcaster Eleven Sports for outages that have affected its coverage of Serie C, the third tier…
Tennis
Events

The ATP Finals’ 12-year run in London helped to boost the profile of the event and showcase London's O2 Arena as sports venue. Adam Nelson examines the tournament's stay in the city and looks at how the commercial model will change now that it is moving to Turin.
Football
Media

Lega Serie B, the organising body for the second tier of Italian club football, has unanimously approved the formation of a new media company that will manage the sale and marketing of television rights…
Football
Sponsorship & Marketing

Global trading broker Capex.com has signed a multi-season deal as the 'Official Online Trading Partner' of Italian Serie A club Juventus
Football
Sponsorship & Marketing

The Italian Football Federation (FIGC) has extended with its sponsor, insurance firm Net Insurance. The deal, which will now run until 2023, is focused on the sponsorship of the FIGC's referees
Football
Events

The next edition of the Suppercoppa Italiana will be staged at the Mapei Stadium in the Emilia-Romagna province of Italy, breaking a controversial sequence in which the fixture was staged overseas in Saudi…
Media

An appeal by pay-television broadcaster Sky Italia against a ban on it acquiring exclusive digital media rights has been thrown out by Italy’s Council of State.
Football
Sponsorship & Marketing

Italian Serie A club AC Milan has expanded its association with technology company AIM Sport to utilise digital overlay technology at its San Siro stadium
Football
Finance & Law

Clubs from Italy’s Lega Serie A have accepted the offer from private equity companies including CVC Capital Partners for a 10-per-cent stake in a new entity that will manage its media-rights business.
Winter Sports
Sponsorship & Marketing

Mobility technology brand Telepass has been named as presenting sponsor of the 2021 FIS Alpine World Ski Championships in Cortina, Italy
Football
Sponsorship & Marketing

Serie A outfit AS Roma is the latest Italian club to agree a regional betting sponsorship – signing a deal with Asian operator Win365.
Multi-sport
Governance

Vincenzo Spadafora, Italy’s Minister for Sport and Youth Policies, has promised "autonomy" for the country’s Olympic committee, in response to International Olympic Committee president Thomas Bach’s threa…
Football
Media

Lega Serie B, governing body of the second tier of Italian club football, has revised guidelines for the marketing of its broadcast rights for the next cycle