Italy
CVC and Advent combine to offer €1.3bn for minority Serie A stake
Private equity firms CVC Capital Partners and Advent International have come together to offer €1.3bn ($1.53bn/£1.17
Sky Italia posts record ratings as Inter fall at last Europa League hurdle
Friday’s Uefa Europa League final between Sevilla and Inter Milan attracted record viewing figures in Italy as pay-television broadcaster Sky Italia netted strong figures on its subscription and free-to-air c…
Puma takes over Sassuolo kit rights after five years with Kappa
Italian Serie A club US Sassuolo has signed a long-term technical sponsorship with the German sports brand Puma.
Puma replaces Italian rival Kappa as the club’s kit suppler.
Eurosport agrees two-season Lega Basket renewal as free-to-air rights unsold
Discovery-owned pan-European sports broadcaster Eurosport has renewed its pay-television rights to the Lega Basket Serie A for a further two seasons
Radici Group extends with Atalanta as club juggles shirt branding positions
Chemical and plastics multinational Radici Group – the outgoing main shirt sponsor of Serie A oufit Atalanta – will take up a new position on the club’s shirt for domestic competitions in the upcoming seaso…
WRC replaces Japan event with Belgium race, MXGP adds Italy triple-headers
The World Rally Championship has detailed plans for a first-ever race in Belgium, while the Motocross World Championship (MXGP) has announced that three triple-header events in Italy will replace postponed…
Plus500 pays club-record fee for Atalanta’s main shirt rights
Trading platform Plus500 has signed as the new main sponsor of Italian Serie A outfit Atalanta, paying a club-record fee for the front-of-shirt rights
AC Milan signs Banco BPM as first independent women’s team front-of-shirt sponsor
AC Milan has signed up Italian bank Banco BPM as the front-of-shirt sponsor of its women's team
Lega Basket kicks off two-season domestic tender, closes in on Infront deal
Lega Basket, the governing body for Italian basketball’s top division, has launched a domestic invitation to tender for its media rights which will cover the 2020-21 and 2021-22 seasons.
K League nets free-to-view exposure on OneFootball in five major markets
Football media platform OneFootball is to broadcast free coverage of Korea’s K League to users in France, Italy, Spain, the UK and Brazil in a deal with Sportradar, the agency that was last year appointed t…
Macron inks six-year kit supplier deal with Sampdoria
Italian Serie A club Sampdoria has signed a six-year kit supplier agreement with Italian sports brand Macron until 2026.
Revenues rise, but debts mount for Italian football, according to FIGC report
Revenue generated from the Italian football system rose to €3.8bn ($4.5bn) in 2018-19 but losses and debt also grew significantly, according to the latest edition of ReportCalcio.
Sky Italia extends commitment to women’s football in FIGC deal
Pay-television broadcaster Sky Italia has extended its rights deal with the Italian Football Federation (FIGC) to cover domestic women’s club competitions.
Friedkin Group agrees €591m Roma takeover deal
Italian Serie A football club AS Roma is set to receive new American owners after the Friedkin Group agreed a €591m ($700m) deal to acquire the team.
AC Milan’s Oettle: New EA Sports deal can help drive into entertainment sector
AC Milan’s exclusive licensing agreement with video game developer Electronic Arts will help the Serie A side in its drive to move deeper into the entertainment and music sectors following on from its r…
Inter signs Snaipay as regional sponsor, closes in on shirt sleeve deal
Italian Serie A club Inter Milan has signed a two-season regional sponsorship deal with the top-up and payment services brand Snaipay
Round-Up: WTA Tour restarts, IPL sponsor backlash, Chinese NBL to restart, and more
The restart of the Italian Serie A football season has been moved back a week to September 19 - Reuters/CNA
The WTA Tour restarted yesterday with the Palermo Ladies Open in Sicily, Italy - Reuters/ec/CNA
EA Sports pens licensing agreements with AC Milan and Inter
Italian Serie A clubs AC Milan and Inter Milan have signed up video game developer Electronic Arts (EA) in exclusive licensing agreements