Italy

Global headwear company New Era has announced a supplier agreement with Italian Serie A club AC Milan

The Italian arm of sports subscription and media company DAZN has signed an agreement with Italian ticketing company Vivaticket, through which customers will be able to buy tickets for football matches…

Sports subscription service and media company DAZN has called on the Italian parliament to speed up the introduction of a new bill targeting piracy, following the release of a report outlining that illegal…

Lega Nazionale Professionisti Serie B (LNPB) has terminated its rights deal with Helbiz, the US-based micro-mobility company, in a move that is set to mean Sky Italia and DAZN will be required to increase…

The domestic rights sales process for the Coppa Italia and Supercoppa Italiana from 2024-25 to 2026-27 launched today (Tuesday) has set an aggressive reserve price.

The Ryder Cup has agreed a consultancy partnership with the Roc Nation Sports International (RNSI) talent agency as it seeks to broaden the appeal of the biennial golf tournament between Europe and the…

Italian Serie A club Udinese’s long-running stadium naming rights and shirt sponsorship agreement with Dacia has ended.

The recent bids for domestic media rights to Serie A from 2024-25 came in at less than €600m ($651m) per season, according to Aurelio De Laurentiis, the outspoken president of newly-crowned champions Na…

Lega Serie A is to move into a period of private negotiations with three broadcasters after bids submitted for domestic rights from 2024-25 onwards were rejected

Mineral water brand Acqua Lete has renewed its ‘Premium Partner’ agreement with the Italian Football Federation (FIGC), adding to a spate of new deals for the cycle from 2023 to 2026.

Finnish entrepreneur Thomas Zilliacus has announced the launch of an investment fund targeting Serie A, the top division of Italian club football

Fifa has extended its media rights agreement for the 2023 Women’s World Cup with the European Broadcasting Union, ensuring the tournament will be screened in the major markets of France, Germany, Italy, S…

Silvio Berlusconi, the former Prime Minister of Italy and long-time owner of Serie A football club AC Milan, has died at the age of 86

Saturday evening’s Uefa Champions League final registered the highest free-to-air audience in Italy since 2017 as Inter Milan lost out to Manchester City.

Italian public broadcaster Rai has announced the death of Pier Francesco Forleo, head of its sports rights department

Serie A club Juventus has indicated its intention to leave the European Super League project after requesting a meeting with Real Madrid and Barcelona, the other two remaining clubs from the failed breakaway…

Inter Milan has agreed an 11th-hour shirt sponsorship deal with Paramount+ covering the team’s appearance in next weekend’s Uefa Champions League final against Manchester City.

Last night’s Uefa Europa League final between AS Roma and Sevilla delivered a strong free-to-air audience in Italy and over one million viewers on the Telefónica-owned Movistar TV subscription service in…