Italy
FIAT GROUP SPONSORS JUVENTUS
Juventus Football Club agreed a three-year sponsorship deal with Fiat Group which will see the New Holland brand appearing on team shirts.
EARLY SEASON FORMULA ONE VIEWING ENCOURAGING
An audience review of Formula One for the ‘Big Five’ European markets France, Spain, Germany, Italy and the UK shows audiences to have been generally very encouraging.
MOTO GP’S FIAT YAMAHA SIGN UP WITH AIA
The Fiat Yamaha Team agreed a new sponsorship deal with Agricola Italiana Alimentare (AIA), the leading Italian agricultural and food company.
MILAN CHANNEL TO LAUNCH ON YOUTUBE
The Milan Channel, the official club channel dedicated to AC Milan will launch a football branded Channel on YouTube - the first Italian channel on the site.
PUMA EXTENDS ITALIAN NATIONAL FOOTBALL TEAM SPONSORSHIP
Puma AG said it extended its deal with Italy's football association FIGC until after the 2014 World Cup.
FIAT TO SPONSOR YAMAHA IN TWO-YEAR DEAL
Italian carmaker FIAT agreed a two-year deal to be title sponsor of Valentino Rossi's Yamaha MotoGP team.
SPECTRUM STRATEGY CONSULTANTS IN VALUE PARTNERS MERGER
Value Partners, the European management and IT consulting group headquartered in Milan, is to merge with leading UK consultancy Spectrum Strategy Consultants.
EUROSPORT WINS TOP CYCLING TV RIGHTS
Pan-European broadcaster Eurosport secured the renewal of exclusive cable and satellite rights in Europe to broadcast all major Italian cycling races on Eurosport and on eurosport.com (as well as on its 6 national versions).
BRAWN IN NEW FERRARI LINK
Former Ferrari Formula One team technical director Ross Brawn has hinted he could be persuaded to return to the Italian team as its new team principal.
BIDDERS READY FOR EURO 2012 FINAL RUN
Representatives from the three bids of Ukraine-Poland, Hungary-Croatia and Italy for UEFA’s Euro 2012 tournament handed over the final part of their bid documents.
TORINO 2006 POSTS WINTER GAMES DEFICIT
The 2006 Torino Winter Olympic Games posted a small deficit, thought to be one of the first Olympic deficits in decades.
SPANISH CLUBS TOP FOOTBALL MONEY LEAGUE
The Deloitte Football Money League shows the total revenue of the world’s Top 20 clubs is now over €3.3 billion with Real Madrid ahead of the competition with total revenue of £202 million (€ 292 million).
ITALY TO DEBATE FOOTBALL FUTURE
The Italian government will meet the Olympic Committee (CONI) today to decide when Italian football will resume.
BERLUSCONI WANTS SERIE A REFUND
Silvio Berlusconi's Mediaset claims this summer’s match-fixing scandal in Serie A devalued its TV rights.
ITALIAN WATCHDOG PUSHES FOR COLLECTIVE TV RIGHTS
Italy's antitrust authority, urged the Italian football authorities to work towards a return of the collective selling of TV rights for Serie A.
JUVE SPONSOR TALKS ‘BREAK DOWN’ CLAIM REPORTS
Reports coming out of Italy claim talks between soccer giants Juventus and club sponsors Oilinvest have broken down.
ASIA SET FOR SERIE A RIGHTS RACE
Dentsu and Media Partners & Silva Ltd are to issue an invitation to tender (ITT) for the media rights of Italian Serie A soccer in Asia for the three seasons 2007/08 to 2009/10.
MILAN EXEC’S BAN REDUCED AGAIN
A nine-month ban imposed on the vice president of Italian soccer club AC Milan has been slashed to just five.