Latin America

Football
Media

The Brazilian Football Confederation (CBF) is said to be holding talks with public broadcaster TV Brasil and commercial broadcaster Band over rights to Campeonato Brasileiro Série B, the second tier of …
Motorsport
Media

Formula 1 has renewed its media rights agreement in Latin America and the Caribbean with sports broadcaster ESPN until the end of the 2025 season
Football
Sponsorship & Marketing

Campeonato Brasileiro Série A club Grêmio has agreed a shirt sponsorship deal with betting company Esportes da Sorte.
Football
Sponsorship & Marketing

Continental Tyres has renewed its sponsorship of Brazilian club football’s Copa do Brasil for the 2023 and 2024 seasons, taking the brand’s association with the competition to 10 years.
Football
Governance

Canadian Victor Montagliani has been unanimously re-elected president of Concacaf, the governing body for football in North America, Central America and the Caribbean, by the member nations during the…
Mixed Martial Arts
Sponsorship & Marketing

Online betting platform 1xBet has agreed a sponsorship deal with US mixed martial arts promotion the Professional Fighters League (PFL)
Football
Sponsorship & Marketing

The Copa do Brasil has secured a sponsorship deal with tubing manufacturer Krona.
Football
Sponsorship & Marketing

Mexican pay-television sports channel Afizzionados has added Spanish LaLiga club FC Barcelona to its portfolio of sponsorship deals with major European teams
Football
Fan Engagement

Technology and entertainment company TOCA Football has struck its first franchising deal through an agreement with Ventura Entertainment that focuses on the Mexican market
Football
Sponsorship & Marketing

São Paulo FC has renewed a sponsorship agreement with ABC da Construção that affords the Brazilian construction firm branding on the back of the men’s team’s shorts. Th
Multiple Sports
Host Broadcast & Production

Mediapro, the broadcast production group and rights agency, has unveiled a new look for the three Fox Sports Argentina channels it acquired last year
Football
Events

Argentina, Uruguay, Chile and Paraguay have officially launched their bid to host the 2030 Fifa World Cup, 100 years after the first-ever tournament was held in South America, and hope to add Bolivia to…
Football
Finance & Law

Liga Forte Futebol (LFF), one of two organisations seeking to create a new league system for Brazilian club football, has sealed an investment agreement with domestic venture capital group Life Capital…
Mixed Martial Arts
Media

Brazilian commercial broadcaster Globo has acquired exclusive rights to broadcast all Professional Fighters League (PFL) events in 2023 across its pay-television channel, website, app and social networks
Football
Fan Engagement

LaLiga Tech and the Chilean Professional Football Association (ANFP) have collaborated on a new fantasy football game for Chile’s top division, the Primera Division. 
Football
Sponsorship & Marketing

Conmebol, the governing body for football in South America, has added Coca-Cola to its sponsorship portfolio in a four-year deal covering various club competitions
Football
Media

Amazon is thought to have renewed its agreement with Brazilian free-to-air broadcaster Globo for sublicensed rights to the Copa do Brasil
Football
Sponsorship & Marketing

Online betting company Betfair has agreed a two-year deal to become the new main sponsor of Cruzeiro, as the Belo Horizonte club prepares to return to Campeonato Brasileiro Série A, the top tier of Brazilian …