Latin America
Mashreq Bank joins growing AFA regional portfolio
Dubai-based financial institution Mashreq Bank has become the first regional sponsor of the Argentinian national football team in the Middle East and Egypt
Corinthians adds Pixbet as shirt sponsor
Bookmaker Pixbet has agreed a shirt sponsorship deal with Campeonato Brasileiro Série A club Corinthians in an agreement that will run for a minimum of three years.
PSG secures CBet as latest regional sponsor
French Ligue 1 side Paris Saint-Germain has signed up online gambling platform CBet as a regional sponsor on a one-season contract covering the Latin America region
Brax Sports Assets to sell sponsor packages for Copa do Brasil
The Brazilian Football Confederation (CBF) has appointed the Brax Sports Assets agency to broker sponsorship deals for the Copa do Brasil knockout club competition
LIV Golf adds Mexico, Singapore, and Spain events for 2023
Saudi-backed circuit furthers its efforts to flesh out next year's schedule
TyC Sports hit by complaint over World Cup access in Argentina
Cámara Argentina de Internet (Cabase), an entity which represents companies and organisations from across the country’s internet ecosystem, has filed a complaint against subscription broadcaster TyC Sp…
FC Diez Media head of broadcast rights Aquilino moves on
Felipe Aquilino, head of media rights at FC Diez Media, the IMG-owned agency that sells commercial rights to the South American Football Confederation (Conmebol) competitions, has left his position
CBF insists Bitci sponsorship deal has been terminated
The Brazilian Football Confederation (CBF) has confirmed that is has ended its sponsorship with Turkish blockchain company Bitci
Globo hammers out details of 2026 World Cup rights package
Brazilian media group Globo has finalised the details of its 2026 Fifa World Cup rights package as part of its renegotiations with football’s world governing body over its deal for this year’s tournament in …
Bitci refutes claims over CBF contract termination
Turkish blockchain company Bitci has responded to claims that its sponsorship contract with the Brazil Football Confederation (CBF) has been terminated
Brazilian Football Confederation ‘ends’ Bitci deal
The Brazilian Football Confederation (CBF) has terminated its sponsorship deal with Turkish blockchain company Bitci
Liga MX to implement Incode’s ‘Fan ID’ at stadiums
Mexico's Liga MX and California-based identity verification platform Incode Technologies have partnered to introduce Incode's Fan ID across Mexico's stadiums in the country's premier soccer division
Fifa opens up Qatar 2022 coverage in Brazil with streaming deals
Fifa has agreed what it claims is a landmark deal for its Fifa+ streaming service to provide the entire 2022 World Cup for free in Brazil, while content agreements have also been signed with the Disney…
NASCAR develops international series in Brazil
NASCAR has expanded its global reach with the formation of the NASCAR Brasil Sprint Race, the United States-based stock car racing series' fourth international series and first in South America.
Fox Sports México retains F1 rights
Pay-television broadcaster Fox Sports México has agreed a three-season extension to its rights deal with the Formula 1 motor-racing championship.
Concacaf signs on as OneFootball’s first confederation content partner
Global media platform OneFootball has signed a content sharing deal with Concacaf, marking its first such agreement with a continental governing body
Scotland included as Extreme E confirms 2023 calendar
The Extreme E electric off-road racing series has confirmed its calendar for the 2023 season, with Scotland set to host a race for the first time
HBS extends production deal with Concacaf to 2026
Concacaf, the governing body for football in North America, Central America and the Caribbean, has signed a four-year extension to its agreement with Host Broadcast Services, the Infront-owned sports broadcast…