Latin America

Football
Sponsorship & Marketing

Betting operator Sportsbet.io has signed as the new 'master sponsor' of Campeonato Brasileiro Série A club São Paulo for the next three and a half years, until the end of 2024.
Football
Data

Sports data and technology company Stats Perform has agreed a three-year extension to its data provision contract with Dimayor, the organising body of the top two football divisions in Colombia
Football
Sports Betting

Sports data company Genius Sports Group has strengthened its Latin American soccer presence with an expanded deal with Dimayor, the organising body of the top two divisions in Colombia
Football
Media

The Disney media group has secured rights to broadcast the French Ligue 1 in Brazil from 2021-22 until 2023-24
Football
Governance

A working group has been set up to explore the formation of a new independent league body for football’s Campeonato Brasileiro Série A.
Football
Licensing & Merchandising

The Brazilian Football Confederation (CBF) has agreed a three-year deal with Turkish blockchain company Bitci Technology to develop a series of non-fungible tokens (NFTs) for Brazil’s national football t…
Football
Sponsorship & Marketing

Campeonato Brasileiro Série A clubs Grêmio and Internacional have continued a policy of sharing shirt sponsors by agreeing deals with retail store chain Americanas.
Football
Sponsorship & Marketing

Fan engagement platform Socios.com has continued its sports partnership drive after agreeing a deal with Campeonato Brasileiro Série A football club Corinthians.
Football
Media

Sports data and technology company Genius Sports has expanded its deal with the Argentinian Football Association (AFA) to incorporate betting streaming rights
Basketball
Media

Subscription television channel TNT Sports has agreed a rights deal in Brazil with North American basketball league the NBA and beer brand Budweiser
Football
Sponsorship & Marketing

Betting operator Dafabet has become the first sports betting sector company to sponsor Brazilian Série A club and last season’s Copa Libertadores champions Palmeiras.
Football
Technology

International rights agency and production group Mediapro has been selected by the Confederation of North, Central America and Caribbean Association Football (Concacaf) to supply and implement video assistant…
Football
Media

Video-sharing platform TikTok has agreed a deal to show matches and exclusive content from the Campeonato Brasileiro Série C, the third tier of club football in Brazil.
Football
Governance

The Brazilian Football Confederation (CBF) has said it will analyse a proposal put forward by a group of Campeonato Brasileiro Série A clubs to create an independent league body.
Football
Media

Subscription television channel TNT Sports has officially launched in Mexico ahead of WarnerMedia’s debut season as the rights-holder to the Uefa Champions League.
Football
Sponsorship & Marketing

Brazilian football club São Paulo has agreed a two-and-a-half-year sponsorship deal with building materials retailer ABC Construction.
Football
Media

Brazilian media group Globo has agreed a deal for its Premiere pay-per-view service to be made available to Amazon Prime Video subscribers. A subscription for Premiere will cost R$79.90 (€12.91/$15.6
Motorsport
Events

Electric off-road motorsport series Extreme E is seeking new destinations for the final two races of its inaugural season after postponing events in Brazil and Argentina due to the ongoing Covid-19 situation…