Latin America

Football
Sponsorship & Marketing

The South American Football Confederation (Conembol) has renewed global payments firm Mastercard's sponsorship of regional international tournament, the Copa América, for its next two editions.
Football
Sponsorship & Marketing

Vasco da Gama has signed up Italian sportswear brand Kappa as its new kit supplier, while fellow Campeonato Brasileiro Série A football club Grêmio has agreed a shirt sponsorship deal with betting brand B…
Modern Pentathlon
Events

The International Modern Pentathlon Union (UIPM) has announced that its Modern Pentathlon World Championships will take place in the Mexican city of Cancun this year, switching from Xiamen, China due to…
Football
Governance

Mexico's Liga MX is expected to put a hold on promotion and relegation with the second-tier Ascenso MX for five years, according to reports in Mexico
Football
Media

International media rights agencies Mediapro and Pitch International will join forces to sell the exclusive broadcast rights in the United States to South American nation’s qualifying matches for the F…
Football
Events

European football’s governing body, Uefa, has signed a renewed Memorandum of Understanding (MoU) with South American counterpart Conmebol which could lead to the resumption of intercontinental competitions b…
Football
Sponsorship & Marketing

Superliga Argentina football club Independiente has renewed its kit supply agreement with global sportswear company Puma
Football
Media

Live Portuguese-language streaming of matches from the Copa do Brasil is being offered internationally on a new OTT platform launched for the Brazilian club knockout tournament
Football
Media

The Liga de Ascenso, Mexico’s second tier of domestic football, is weighing up whether to expand to add eight teams to the league and centralise the sale of its media rights.
Football
Media

ESPN has widened its portfolio of Spanish football in Brazil by adding three cup competitions to its coverage
Media

US digital media group VOS has agreed a deal with sports data and technology company Stats Perform to aid the launch of applications providing a “customisable sporting experience” to consumers in Latin Ame…
Baseball
Industry Moves

Sports streaming technology company Deltatre has hired Major League Baseball’s James Johnson to the role of vice-president, Americas business development within its Live division.
Esports
Sponsorship & Marketing

Forex and commodities broker HotForex has signed a one-year title sponsorship deal with Santos e-Sports, the official esports division of Brazilian football club Santos
Media

Pluto TV, the free, ad-supported streaming service owned by US media group ViacomCBS, will launch in Latin America next month
Basketball
Media

Israel-based WSC Sports, a provider of artificial intelligence-supported sports video highlights, has made its first move into the South American market by agreeing a deal with Liga Nacional de Basquete,…
Esports
Media

DAZN, the OTT subscription streaming service, has added esports to its offering in Brazil by agreeing a rights deal for the 2020 season of the Blast Premier global tournament series
Football
Sponsorship & Marketing

The Argentine Football Association has signed a sponsorship deal with fast-food restaurant chain McDonald’s. The three-year deal will allow McDonald’s to sponsor all Argentine national teams.
Football
Media

A new pay-television channel exclusively dedicated to football is scheduled to launch in Costa Rica next month