Latin America
EXCLUSIVE: FA U-turns on Infront international rights award
A proposed four-season agreement between Infront and England’s Football Association to sell FA Cup broadcast rights in various international markets has not been signed off despite the agency being selected a…
Liga Forte Futebol agrees 50-year revenue deal with Serengeti, Life Capital
Liga Forte Futebol (LFF), one of two collectives seeking to plot a new path for Brazilian club football, has announced the completion of a 50-year agreement with US-based investment group Serengeti Asset…
MG Motor first brand sourced by IMG in Chivas partnership
Club Deportivo Guadalajara (Chivas), one of the most successful clubs in Mexican football, has appointed IMG to a global sponsorship sales role
Brazilian Olympic Committee agrees UOL content partnership
The Brazilian Olympic Committee (COB) and UOL, the country's leading news portal, have signed a multi-platform distribution agreement
Leagues Cup to stream on MLS Season Pass in Mexico
All 77 matches of the Leagues Cup 2023 tournament will be streamed via Major League Soccer's MLS Season Pass on Apple TV in Mexico
EXCLUSIVE: Disney, WBD set to renew UCL rights across LatAm
Disney and Warner Bros. Discovery are in line to renew their Uefa Champions League rights deals across Latin America and Brazil, respectively, SportBusiness understands
Betsson claims ‘historic’ sponsorship deal with Boca Juniors
Argentinian Primera División club Boca Juniors has ended its search for a new main sponsor after agreeing a deal with sports betting and online casino operator Betsson.
Sportfive hired to drive digital growth of Concacaf competitions
Sportfive has entered into a wide-ranging agreement with Concacaf, the governing body for football across North and Central America and the Caribbean, to provide digital services for its national team…
Athletico Paranaense lands Ligga as stadium sponsor in 15-year deal
Communications technology company Ligga has acquired naming rights to the home stadium of Campeonato Brasileiro Série A football club Athletico Paranaense.
Concacaf extends international rights deals with IMG, Mediapro
Concacaf has appointed the IMG and Mediapro agencies to sell international media rights to its flagship national team tournaments and club competitions in 2023 and 2024
1190 Sports, Fanatiz owner raises $74m to drive Latin American rights push
FZ Sports, the parent company of South American sports marketing agency 1190 Sports and streaming platform Fanatiz, has raised $74m (€68m) in financing.
Concacaf, Fifa strike sponsorship ‘collaboration’
Concacaf, the governing body for football across North and Central America and the Caribbean, has struck an agreement with Fifa to jointly promote sponsorship opportunities for national team competitions…
Fanatics remains on acquisitions trail with takeover of Latin America’s Fexpro
Sports retail company Fanatics has strengthened its position in Latin America by completing the acquisition of Fexpro, a wholesaler of licensed sports and branded apparel
Chilevisión deal concludes Santiago 2023 domestic rights sales
The organising committee for 2023 Pan American and Parapan American Games in Santiago has concluded the line-up of broadcasters in the host nation through the signing of a deal with commercial broadcaster…
Electronic Arts renews deal with Conmebol
Video game developer Electronic Arts (EA) has renewed its sponsorship agreement with South America’s football governing body Conmebol in a multi-year deal.
Libra investor makes new proposal amid concerns over trio
Mubadala Capital, the financier of Libra, one of two collectives of Brazilian clubs seeking to drive plans for a new football league system, has made another offer in a bid to stop defections to the rival…
Rival investment funds make financial incentives to Brazilian clubs
The two collectives of Campeonato Brasileiro Série A and B teams seeking to drive plans for a new Brazilian football league system have this week made new financial offers in a bid to entice rival clubs …
NBA coverage on Globo’s SporTV to end
Brazilian media group Globo is to stop showing National Basketball Association matches on its pay-TV channel SporTV