MENA
Israeli Professional Football Leagues goes to market with domestic, international rights
The Israeli Professional Football Leagues has issued an invitation to tender for domestic and international broadcast rights from 2021-22 until at least 2024-25. Martin Ross reports on the reserve price for each package and examines the rights on offer.
AC Milan expands regional sponsorship presence with Jeeny deal
Italian Serie A club AC Milan has signed up ride-hailing app Jeeny as a regional sponsor
Decathlon signs NBA international merchandising deal
Sporting goods retailer Decathlon has announced a new multi-year merchandising agreement with the National Basketball Association
Dubai Rugby 7s confirmed for December, cricket tournament added to roster
The 2021 edition of the Emirates Airline Dubai 7s will take place on December 2-4, organisers have confirmed
BeIN ‘hopeful’ over Saudi return after end to blockade
Pay-television broadcaster beIN Media Group has said it has received no “official communication” from Saudi Arabia, amid some reports that the beIN Sports channels have returned to the air in the country.
India, Iran, Qatar and Saudi Arabia set out their stalls for 2027 AFC Asian Cup
SportBusiness delves into the bid books of the contenders to host the 2027 Asian Cup to examine the thinking and the plans behind each entry. Tom King reports.
Serie A details specifics of ‘territorial’ Mena rights tender
Lega Serie A has today (Friday) published its invitation to tender for broadcast rights in the Middle East and North Africa from 2021-22 to 2023-24, offering a region-wide package and individual packages…
Eurosport to show inaugural Pure ETCR electric touring car series
International broadcaster Eurosport will show the inaugural season of the electric touring car racing series, Pure ETCR
Abu Dhabi Media takes UFC Arabia to StarzPlay SVOD subscribers
Pay-television broadcaster Abu Dhabi Media has agreed a carriage deal with subscription video-on-demand service StarzPlay to further widen coverage of the Ultimate Fighting Championship in the Middle East…
Simon Chadwick | Gulf détente opens door for sports collaboration
Sport was caught in the crossfire of the four-year feud between Qatar and Saudi Arabia that ended with an agreement between the Middle Eastern rivals this month. The peace deal raises intriguing prospects for cooperation and joint projects.
Roger Duthie | The West can learn from Dubai’s Covid example
Roger Duthie, independent senior advisor at Leverage Marketing Advisors and former head of global sponsorship at Emirates, details how he thinks Dubai has set a good example in its management of the Covid-19 and the return of sport during the pandemic
End of Saudi-Qatar dispute raises hopes for beIN rapprochement
Saudi Arabia has agreed to end its three-and-a-half year blockade of Qatar, raising hopes for positive knock-on effects within the sports industry including an end to a disruption of the business of pay-television…
Round-Up: Formula E confirms Saudi season-opener, Thai League 1 postponed, and more
Formula E will start its new season with a floodlit double-header in Saudi Arabia next month
Premier League agrees beIN rights renewal in Mena region
The Premier League has renewed its broadcast rights deal in the Middle East and North Africa with pay-television broadcaster beIN Media Group in a major agreement in one of the league’s key markets.
2020 Globe Soccer Awards to be broadcast live by SportBusiness on December 27
The 2020 edition of the Dubai Globe Soccer Awards will be streamed live, here on sportbusiness.com, on December 27
Asian Games race ends with Doha awarded 2030 and Riyadh to host in 2034
The race to host the 2030 Asian Games has ended in a double award, with the two competing cities – the Qatari capital of Doha and Riyadh, Saudi Arabia – set to stage the 2030 and 2034 editions respectively.
OCA president urges against 2030 Asian Games hosting vote
The president of the Olympic Council of Asia, Sheikh Ahmad Al-Fahad Al-Sabah, is urging against a vote to decide the host for the 2030 Asian Games and hopes to persuade one of the two candidate cities,…
Qatar and Saudi Arabia vie to host Asian championships
Qatar and Saudi Arabia are engaged in two bidding contests to host Asian continental sports events, one concluding tomorrow and one just getting underway