Netherlands

Football
Sponsorship & Marketing

Kindred Group and its flagship online betting brand Unibet has signed a new sponsorship agreement with Dutch Eredivisie champions AFC Ajax
Football
Sponsorship & Marketing

Online casino brand Kansino has signed as the new main shirt sponsor of Dutch EredivisIe club AZ Alkmaar for the next four seasons from 2022-23 to 2025-26
Ice Skating
Media

Dutch public broadcaster NOS has renewed its rights to International Skating Union (ISU) events in a four-year agreement announced today (Wednesday)
Football
Sponsorship & Marketing

Dutch telecom provider Ziggo has expanded its main sponsor agreement with Eredivisie club Ajax to include its GigaNet fibre-optic cable network as the back-of-shirt sponsor
Golf
Media

LIV Golf’s inaugural Invitational Series event at London’s Centurion Club this week is to be broadcast by streaming service Mola TV, SportBusiness understands, while subscription streaming operator Via…
Football
Media

Dutch public-service broadcaster NOS has agreed a three-season extension to its long-running deal for highlights rights to the Eredivisie, the top division of domestic club football
Football
Media

Wednesday evening’s inaugural Uefa Europa Conference League showpiece registered stellar audiences in the countries of competing finalists Roma and Feyenoord.
Gymnastics
Events

The International Gymnastics Federation (FIG) has awarded the 2026 Artistic Gymnastics World Championships to the Dutch city of Rotterdam and the 2027 World Gymnaestrada to Lisbon, Portugal
Baseball
Technology

The Synergy Sports division of sports data and betting services company Sportradar has agreed a multi-year technology services deal with Honkbalweek Haarlem (HWH), organisers of the biennial international…
Football
Media

Viaplay has secured rights to the English Football League's Championship and League Cup in all Nordic and Baltic countries, Poland and the Netherlands from 2022-23 in what has been announced as a 'long-term'…
Rowing
Events

Shanghai has returned to the bidding table for the World Rowing Championships as one of three contenders for the hosting rights to the 2025 event
Multiple Sports
Media

The launch of Viaplay in the Netherlands helped the streaming service add 778,000 new subscribers to its global total in the first quarter of this year
Football
Stadia

Dutch Eredivisie football club Feyenoord has officially called off plans for a new 63,000-seat stadium and has also confirmed that its current home, De Kuip, will not be renovated
Multiple Sports
Media

Dutch telecoms operator KPN has launched a new subscription offer combining the Disney+ streaming service and pay-television broadcaster ESPN, holder of rights to the Eredivisie, the top tier of domestic…
Football
Finance & Law

City Football Group’s proposed takeover of NAC Breda has fallen through after the NOAD Foundation, which owns a ‘golden share’ in the Dutch Eerste Divisie club, blocked the deal. I
Mixed Martial Arts
Media

Viaplay, the subscription streaming service operated by Nordic Entertainment (Nent) Group, has secured platform-neutral exclusive rights to the Professional Fighters League in all Nordic and Baltic countries,…
Football
Events

Belgium, Poland, the Netherlands and Wales have declared an interest in hosting the 2022-23 edition of the Uefa Nations League finals
Media

Nordic Entertainment (Nent) Group will be the exclusive broadcast partner in 10 European countries of the heavyweight boxing title fight between Tyson Fury and Dillian Whyte next month