Nordics

Football
Sponsorship & Marketing

German sportswear company Puma has ousted Italian rival Errea from its long-term position as kit supplier to the Iceland national football team
Football
Media

Poland’s Ekstraklasa has struck broadcast deals in some key European markets as the league continues its preparations to return to action on May 29 following the Covid-19 shutdown.
Media

Swedish telco Telia has completed a licensing deal with international media group Discovery for standalone over-the-top streaming rights in Sweden and Finland, part of the conditions imposed upon it for…
Football
Media

Swedish telecoms operator Telia has followed up its acquisition of Uefa Champions League rights with a five-season extension to its LaLiga broadcast rights agreement
Golf
Media

Discovery, the media group and owner of pan-European sports broadcaster Eurosport and subscription streaming service Dplay, will broadcast the first live golf since before the Covid-19 pandemic shutdown…
Sponsorship & Marketing

The Swedish Sports Federation has extended its association with state-owned gambling brand Svenska Spel. The deal, which is worth SEK17m (€1.6m/$1.7m), will now extend until the end of 2020.
Football
Media

Swedish telco Telia has finalised its acquisition of Uefa Champions League rights in both Finland and Sweden, from 2021-22 to 2023-24, as Uefa and its appointed Team Marketing agency wrapped up the club…
Football
Media

Norwegian commercial and pay-television broadcaster TV2 has secured exclusive rights to Spain’s LaLiga from 2021-22 to 2025-26.
Football
Media

TV2 Denmark, the government-owned subscription and free-to-air broadcaster, has added rights to Uefa's Europa League and newly-created third-tier Europa Conference League, while extending its recent LaLiga…
Football
Media

Norwegian commercial and pay-television broadcaster TV2 has enhanced its live sport offering during the Covid-19 shutdown by acquiring rights to the Faroe Islands Premier League, the top tier of club football…
Badminton
Events

The Badminton World Federation (BWF) has confirmed that its Thomas and Uber Cup tournaments in Aarhus will now take place in the Danish city from October 3-11
Football
Media

Commercial and pay-television broadcaster TV2 has acquired Uefa Champions League rights in Norway from 2021-22 onwards, following on from rival Nordic Entertainment (Nent) Group's announcement earlier…
Football
Sponsorship & Marketing

Danish football club FC Midtjylland has added bank Arbejdernes Landsbank as its new shirt sponsor.
Athletics
Events

This year’s European Athletics Championships in the French capital of Paris, which were scheduled to take place from August 25-30, have been cancelled.
Ice Hockey
Media

The Nordic Entertainment Group (Nent) said today (Thursday) that it has been refunded 100 per cent of its broadcast rights fee for ice hockey’s recently-cancelled 2020 IIHF World Championship.
Football
Media

Danish commercial broadcaster TV2 has signed a three-season extension to its rights deal with LaLiga, operating body of the top division of Spanish club football
Football
Events

The Allsvenskan, the top tier of club football in Sweden, has confirmed that it is looking to start its season on June 14 with fans to be allowed in the stadium as normal despite the ongoing Covid-19 pandemic
Darts
Events

The Nordic Entertainment Group (Nent) has acquired media rights in the Nordic region to the Professional Darts Corporation’s new Home Tour and is showing action on its Viaplay streaming service.