Nordics

Football
Media

The Team Marketing agency has initiated the sales process for broadcast rights in the Nordic countries to Uefa club competitions across the 2021-22 to 2023-24 cycle, SportBusiness understands
Media

Telia customers throughout the Nordic region have lost access to Eurosport’s channels after the telco failed to reach a new carriage deal with the international sports broadcaster’s parent company, US …
Marketing

Tribe Sports Marketing, the boutique sports agency created in 2019, has acquired a minority stake in Sportswik as part of a wider long-term agreement with the Swedish sports technology company
Sailing
Media

TV2, the government-owned free-to-air broadcaster in Denmark, has acquired rights to SailGP, as a home boat prepares to make its debut in the second season of the fledgling sailing series
Handball
Media

Discovery-owned international sports broadcaster Eurosport has secured exclusive rights in Denmark, Finland, Sweden and Norway to the six handball qualifying tournaments for the 2020 summer Olympic Games
Football
Media

LaLiga, the governing body of Spanish football’s top two divisions, has launched its invitation to tender covering broadcast rights in 16 European territories.
Cycling
Media

UCI Women’s WorldTour event the Ladies Tour of Norway has appointed the Spring Media agency to market its global broadcast rights and handle its production needs.
Football
Sponsorship & Marketing

The Swedish Football Association is aiming to develop its Swedish Cup competition through an extension to its association with main sponsor Svenska Spel, the Swedish gambling company
Media

International media group Discovery has finalised a new multi-year carriage deal with telecoms operator Telenor across the Nordic region, adding the distribution of the Dplay streaming offering into the…
Media

The Spring Media agency has issued an invitation to tender for broadcast rights to floorball’s Swedish Super League from 2020-21 to 2024-25.
Football
Media

The Swedish Football Association (SvFF) has agreed three-season deals with five media groups for rights to lower league men’s and women’s competitions.
Football
Media

The Nordic Entertainment (Nent) Group has extended its rights to Germany’s Bundesliga until 2024-25, less than a week after it announced its landmark six-season English Premier League deal.
Media

Finnish public-service broadcaster YLE has sublicensed selected free-to-air and radio rights to the 2022 and 2024 Olympic Games from international media group Discovery
Football
Media

Media company Nordic Entertainment (Nent) Group has acquired exclusive English Premier League rights in Denmark, Finland, Norway and Sweden in a landmark deal from 2022-23 to 2027-28
Cycling
Sponsorship & Marketing

Danish trade union Dansk Metal has agreed a deal to sponsor the 2021 edition of the Tour de France’s Grand Départ, which will be held in Copenhagen.
Football
Media

Norwegian state broadcaster NRK and media company Amedia have struck new rights deals for the Toppserien, the top tier of domestic women’s football.
Esports
Media

The Nordic Entertainment (Nent) Group has acquired exclusive rights in the Nordic region to Denmark’s eSuperliga esports tournament through a deal that also makes it a joint owner of the competition.
Esports
Media

Leading European broadcasters of esports competitions have called for improved guarantees over scheduling and the world feed to be provided by organisers and promoters in order to justify rising rights…