Nordics

The Solheim Cup will return to Sweden in 2007, the Ladies European Tour (LET) has confirmed - and has already won new commercial support.

MotoGP's TV growth shows no signs of slowing after it clinched a string of rights deals as it continues to rev up for the start of the new season.

Benfield Sports International (BSI) has agreed a four-year deal with Swedish chemical products company VEIDEC to be elite sponsors of the FIM Speedway Grand Prix Series (SGP).

The former head of sport for France 2 and France 3 has taken up his position as the new Secretary General of the European Broadcasting Union (EBU).

The FIM Speedway Grand Prix Series has unveiled anti-corrosion specialists Pava as the new title sponsor of the 2004 FIM Norwegian Speedway Grand Prix.

Benfield Sports International (BSI) – rights holder for the FIM Speedway Grand Prix Series (SGP) – has signed two new terrestrial TV deals.

Live coverage of MotoGP races in 2003 has increased by an average of 138 million – according to rights holders Dorna.

Benfield Sports International (BSI), rights holder for the FIM Speedway Grand Prix Series, has signed a title sponsor for the Danish race.

The NBA's growing international presence has again been proven after the league signed a raft of TV rights deals across the globe.

Sports marketing giant IMG is behind a move to introduce a golf tournament in Denmark to the European Tour next year.

The European Pro Beach Soccer League (EPBSL) is set to expand in 2004 after organisers agreed to take on more clubs.

Formula One’s efforts to pump up its global TV audience has produced results, according to Mediametrie.

The Women's World Cup soccer final between Germany and Sweden set TV ratings records in both countries.

Pan-regional broadcaster Viasat Sport has renewed its TV rights deal for coverage of the US PGA Tour.

Sports marketing has a major new player after rights agency Global Sportnet and communications giant Mindshare joined forces to increase their presence within the sector through the formation of a new company.

Rights selling agency Fox Sports International has brokered a TV deal for the US PGA Tour in Iceland.

Infront Sports & Media has acquired a Nordic sports marketing company in what it describes as its first step in building a strong base in the region.

Print communications firm Oki has unveiled its first ever pan-European sports sponsorship deal for a new sailing race - the Oki European Challenge 2005.