Nordics

IEC in Sports, the Stockholm-based sports marketing agency has moved into athlete representation and signed China’s first and only winter Olympic Games gold medalist, Yang Yang (pictured).

The campaign director for the Scotland/Ireland bid to host Euro 2008 has refuted the rival Swiss/Austrian bid's assertion that it's the central European nations' "turn" to host the championship.

The campaign director for the Scotland/Ireland bid to host Euro 2008 has refuted the rival Swiss/Austrian bid's assertion that it's the central European nations' "turn" to host the championship.

The Austrian/Swiss EURO 2008 project manager Thomas Helbling has told sportbusiness.com that the joint bid should succeed because the United Kingdom and Scandinavia have both hosted recent championships.

The Austrian/Swiss EURO 2008 project manager Thomas Helbling has told sportbusiness.com that the joint bid should succeed because the United Kingdom and Scandinavia have both hosted recent championships.

Marketing agency IEC in Sports has enjoying a successful period of portfolio growth including the acquisition of a number of television rights to swimming and diving events.

Marketing agency IEC in Sports has enjoying a successful period of portfolio growth including the acquisition of a number of television rights to swimming and diving events.

Hot on the heels of the World Cup, European soccer chiefs will turn their attention next week to the next major event on the sport's calendar - the 2004 European Championships in Portugal.

Hot on the heels of the World Cup, European soccer chiefs will turn their attention next week to the next major event on the sport's calendar - the 2004 European Championships in Portugal.

The number of Golden League athletic venues will be cut from seven to six during the 2003-05 seasons, the International Association of Athletics Federations (IAAF) said today.

The number of Golden League athletic venues will be cut from seven to six during the 2003-05 seasons, the International Association of Athletics Federations (IAAF) said today.

The joint Scotland-Ireland bid to host soccer's Euro 2008 championships is set to unveil a major new backer this week.

The joint Scotland-Ireland bid to host soccer's Euro 2008 championships is set to unveil a major new backer this week.

A record number of people in the US watched their country's euphoric World Cup victory over Mexico in this week's second round match.

A record number of people in the US watched their country's euphoric World Cup victory over Mexico in this week's second round match.

England's final World Cup group game against Nigeria saw record television audiences in the UK get out of bed to watch the game which kicked off at 7.30am GMT.

England's final World Cup group game against Nigeria saw record television audiences in the UK get out of bed to watch the game which kicked off at 7.30am GMT.

French terrestrial broadcaster TF1 is counting the massive cost of France's shock early exit from the soccer World Cup, after the reigning champions crashed out of the tournament.