North America
Amazon strikes deal to show 21 Yankees games on Prime Video
Prominent streaming platform and YES Network investor to simulcast local OTA games
Birmingham 2021 marks 500-day countdown with new sponsors
World Games 2021 Birmingham has signed up two new sponsors for next year’s edition of the multi-sport event in the US city, along with handing out the first major contract awarded through the World of O…
Delta makes $400m commitment to LA28 and Team USA
Delta Air Lines has signed an eight-year deal as a founding partner of the Olympic and Paralympic Games in Los Angeles 2028 and a supporter of the US Olympic and Paralympic teams
FanDuel Sportsbook to livestream out-of-market NHL games on app
The National Hockey League is expanding its presence in the US sports betting landscape by announcing a streaming partnership with gambling and fantasy sports company FanDuel Group
F1 extends Canadian broadcast deal with TSN, RDS through 2024
Formula 1 has extended its broadcast deal in Canada with Bell Media's TSN and RDS through the end of the 2024 season
New York Knicks appoint former agent Leon Rose as president
The National Basketball Association's New York Knicks have appointed former player agent Leon Rose as team president
PGA Tour and The Action Network launch GolfBet content platform
The PGA Tour and US sports betting content platform The Action Network have joined forces to launch golf-focused betting content platform GolfBet.
LA Clippers owner Ballmer in negotiations to buy The Forum
Los Angeles Clippers owner Steve Ballmer is in advanced negotiations to buy The Forum in Inglewood, California, from the Madison Square Garden Company, according to multiple reports
Sacramento to host Ironman triathlon in 2021
Sacramento, the capital city of California, will host an Ironman triathlon for the first time in 2021
USGA unveils new US Open marketing campaign
The United States Golf Association (USGA) has unveiled a new marketing campaign ahead of this year's US Open, which is taking place at Winged Foot Golf Club, New York, in June
Romo agrees to record-level extension with CBS Sports
Deal is most lucrative ever for a US sports broadcasting talent
YouTube TV, Sinclair agree to contract reprieve
Temporary extension keeps RSNs on prominent streaming platform
Legalized US betting creates robust opportunity for sports marketing agencies
US Editor Eric Fisher explores how major sports and entertainment agencies in America are looking to carve out their own place in the fast-growing realm of legal sports wagering.
Andy Dolich | Current health crisis just one of many vulnerabilities for sports industry
With the coronavirus outbreak influencing resulting in the postponement or cancellation of more and more sporting events, former NFL, MLB, NBA, and NHL senior executive Andy Dolich looks at other potential issues that could affect various sporting competitions.
Nashville SC draws almost 60,000 fans for inaugural MLS game
Nashville SC drew an incredible 59,069 fans for its inaugural home game in Major League Soccer, a 2-1 loss to Atlanta United at Nissan Stadium
New York Islanders to play all home games at Nassau Coliseum in 2020-21
The National Hockey League's New York Islanders will play all of its home games at its prior full-time home venue, the Nassau Veterans Memorial Coliseum in Long Island, New York, in the 2020-21 season
Oliver Luck: So far, so good in XFL – but LA and New York crowds need to improve
XFL commissioner Oliver Luck says he is satisfied with the progress of the revived spring-season American football league, but he admits that attendances in both Los Angeles and New York need to improve.
NBC Sports adds MotoGP to its motorsport portfolio
NBC Sports will broadcast all MotoGP races across its platforms beginning in 2020, including four races on the main NBC network