North America

The Canadian Olympic Committee has become the latest to offer its athletes “increased opportunity” to market their commercial sponsors at this summer’s Olympic Games, announcing that it will ease the r…

The National Women's Soccer League faces a potential leadership void following confirmation that Amanda Duffy is stepping down as league president

Hockey Canada has announced a long-term media rights agreement with Canadian broadcasters TSN and RDS which extends through the 2033-34 season, continuing their long-standing partnership that dates back …

Major League Soccer team Vancouver Whitecaps have appointed veteran sports industry executive Mark Pannes as the club’s chief executive officer.

The rebooted XFL will introduce nine-point touchdowns as part of its rules, which are designed to speed up play and add excitement for fans

Rocket Mortgage, a subsidiary of Detroit-based mortgage company Quicken Loans, has become the official mortgage sponsor of the National Football League in a multi-year deal

The Canadian Football League's Montreal Alouettes have been taken over by S and S Sportsco, a corporate entity owned by Ontario businessmen Sid Spiegel and Gary Stern

US sports entertainment company Topgolf has reportedly appointed investment bankers to aid a potential initial public offering (IPO) later this year

Amanda Duffy is stepping down as National Women's Soccer League president after a year in the role to take up an executive position with NWSL team Orlando Pride, according to multiple reports

First weekend of playoffs continues audience gains for the league shown during the regular season

Chris Giles has abruptly stepped down as the chief operating officer of Major League Baseball's Oakland Athletics to create his own business venture, Greenfield Sports Group

Experiential services agency continues expansion with new unit

Move to seek Los Angeles-based agency's capabilities in corporate sales and consulting

Major League Soccer team New York City FC is stepping up its commercial efforts by naming former National Basketball Association executive Matt Goodman as its inaugural chief operating officer and chief…

Global transportation, automotive, and motorsports conglomerate Penske Corp has completed its acquisition of the Indianapolis Motor Speedway (IMS), the NTT IndyCar Series, and IMS Productions

The rebooted XFL has announced a multi-year partnership with sports data and technology company Genius Sports to protect the start-up league against the threats of improper and illegal sports betting

Endeavor-owned Professional Bull Riders is forecasting its biggest year-on-year rise in sponsorship revenue since its takeover by the sports and entertainment group

Media technology company ISM Connect has stepped down from its naming rights agreement with the Phoenix Raceway just two year into its 10-year contact