North America
MLR side Glendale Raptors renamed Colorado Raptors
Major League Rugby side Glendale Raptors has rebranded itself as the Colorado Raptors. The refresh includes a change of logo as well as team name.
MLB owners approve Royals sale to Sherman
Sherman had been a part-owner and vice-chairman of fellow MLB club the Cleveland Indians
Chicago Fire unveils new badge, brand identity ahead of Soldier Field move
Major League Soccer team Chicago Fire has unveiled a comprehensive brand refresh, which includes a new logo and a tweak of its name, ahead of a move to Soldier Field in 2020
TSN-RDS sign off on exclusive CFL rights extension
Canadian pay-television sports broadcasters TSN and RDS have today (Thursday) agreed a long-term extension to their rights deals with the Canadian Football League
World Series of Darts to make New York debut at MSG
Madison Square Garden’s Hulu Theatre will play host to the US Darts Masters, part of the World Series of Darts tour, in 2020.
Minute Media acquires The Players’ Tribune
Player-driven media platform becomes part of diverse digital media holding company
Philadelphia Union minority owner launches US soccer-focused investment firm
Philadelphia Union minority owner Richie Graham has formed an investment firm focused on the growth and long-term development of soccer in the United States
Two Circles: US sports sponsorship to hit $15.5bn in 2020
Sponsorship growth accelerates, but agency warns of still-unrealized value, heavy reliance on traditional categories
New York Cosmos to join third-tier league NISA
New York Cosmos will play in the third-tier National Independent Soccer Association in 2020, the famed soccer club announced.
NBC Sports Philadelphia expands 76ers’ betting-infused broadcasts
Regional sports network NBC Sports Philadelphia is expanding its alternative sports betting-focused broadcasts for Philadelphia 76ers games with a 10-game slate during the 2019-20 season.
Nashville SC toasts Fat Bottom Brewing Co. partnership
Major League Soccer expansion team Nashville SC has named the East Nashville-based Fat Bottom Brewing Co. as its official craft beer partner.
As part of the deal, Fat Bottom Brewing Co
Mike Whan signs long-term extension to remain LPGA commissioner
Mike Whan has signed a long-term extension to remain commissioner of the Ladies Professional Golf Association.
The length and terms of the deal have not been disclosed
Congress sends letter to Manfred blasting proposed MiLB overhaul
Bipartisan mix of legislators pointedly say removal of affiliated teams would "devastate" their local communities
Molly Solomon promoted to lead NBC’s Olympics coverage
Veteran TV executive Molly Solomon will lead NBC’s Olympics coverage, starting with the 2020 Tokyo Games, after being promoted to executive president and producer of the network’s Olympics unit.
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Philadelphia Flyers, Wells Fargo Center partner with Coca-Cola
The Philadelphia Flyers and the Wells Fargo Center have signed a multi-year partnership with Coca-Cola, which will become the official beverage partner of the National Hockey League team and its venue
NHL to test puck, player tracking system at All-Star Game
The National Hockey League will experiment with its new puck and player tracking system at the Honda NHL All-Star Game in St. Louis, Missouri, on January 25, 2020
Brewers look to their past for future image
MLB club revives its iconic "ball-in-glove" logo
Free US streaming channel launched by beIN Sports
Pay-television broadcaster beIN Sports has launched a free streaming service in the United States, which will offer live sports, news, analysis and highlights to amplify the Qatar-based international …