North America

Online streaming platform Twitch has hired Lou Garate, a long-time executive with US motor-racing series Nascar, as its first global head of sponsorship sales

NBC Sports Washington is expanding its betting-infused broadcasts of Washington Wizards games this season to a 20-game schedule which includes several modifications

Discussion of possible move by NFL team aimed at addressing tepid fan reception in Los Angeles

New direct-to-consumer option will arrive with set of enhanced viewing options for live NBA games

Jim Bell has announced he will leave his role as president of the NBC Olympics Production and Programming division of NBCUniversal less than a year before the US media company prepares to cover the 2020…

Casino and resort brand Harrah’s Cherokee Casinos has become an Official Sponsor of the NFL’'s Carolina Panthers in a five-year deal.

Pair of deals provide large infusion of new cash to fund further expansion of sports operating and holding company

Flexible-spending model allows fans to choose number and location of seats for any of club's home games.

The WME agency has joined forces with leading coaching and front office agent Bret Just as it seeks to build up the coaching representation side of its business

The Hulman family will end more than seven decades of control over Indianapolis Motor Speedway (IMS) after a surprise deal for subsidiary of the Penske Corporation to take over the iconic motor-racing…

Sports data and content company Sportradar has agreed an OTT partnership with Max World Sport, the company behind Thailand’s largest Muay Thai promotion, Max Muay Thai, as well as joining forces with USA…

Deal adds to growing cadre of authorized betting operator, gambling data deals for the league

US prosecutors, regulators exploring whether sports apparel and footwear giant shifted sales across quarters to make itself appear healthier

Facebook is exclusively live streaming in the US all 32 games from the World Baseball Softball Confederation's 2019 Premier12 national team baseball tournament, which started on Saturday in Mexico

Following the completion of Bundesliga's new media-rights deal with ESPN in the United States, which begins in 2020, the German league's chief executive Christian Seifert has revealed he was disappointed…

Bundesliga club Eintracht Frankfurt plans to open its regional office in New York City in January 2020, SportBusiness has been told.

New deal includes Spanish-language rights, expanded coverage of qualifying events

The operators of the forthcoming SoFi Stadium outside of Los Angeles have struck a partnership with global technology giant Cisco for the company to become the official IT network services partner of the…