North America
NBA hires longtime tech executive Jhaveri as new CMO
Hiring of outgoing Twitch CMO to key league role further showcases NBA's accelerating technology interests
Al Guido “we are struggling with the same thing” speaking at SDMS Miami
San Francisco 49ers Al Guido speaking at the Sports Decision Makers Summit in Miami on the game day experience panel
NBA gains equity stake in mobile artificial intelligence firm NEX Team
Training product HomeCourt will incorporate NBA assets, will be used to aid league youth development efforts
Kyle Nelson Co–Founder & Chief Marketing Officer MVPindex at SDMS Miami
Kyle Nelson from MVPindex discusses how golfer Ricky Fowler successfully uses social media to promote his brand.
Larry Scott keynote conversation at SDMS Miami
Pac–12 Commissioner Larry Scott discussing the importance of international student athletes to the conference's universities, speaking at the Sports Decision Makers Summit in Miami.
MLB posts decade-high attendance for All-Star Game fan festival
Revamped fan festival held in conjunction with All-Star Game finds a strong reception in Cleveland
Equal pay issue dominates USWNT World Cup parade
A parade in New York City to celebrate the United States women's national team's victory in the Women's World Cup was dominated by the squad's fight for equal pay and working conditions with the US Soccer…
Brooklyn Nets reaping rewards of Durant, Irving signings
The Brooklyn Nets are already cashing in on the recent free-agency signings of NBA superstars Kevin Durant and Kyrie Irving, with significant increases in ticket sales, merchandise sales, internet traffic,…
Inter Miami secures approval to build $60m stadium in Fort Lauderdale
Inter Miami CF has finally secured the right to build a soccer-specific stadium in Fort Lauderdale after city commissioners unanimously approved a motion to enter into a comprehensive agreement with the…
US senator proposes equal pay bill related to 2026 World Cup
US senator Joe Manchin, D-West Virginia, has proposed a bill that would prevent federal funding being provided for the 2026 Fifa World Cup until the US women’s national team receives the same level of p…
MLB, MLBPA pursuing unprecedented mid-agreement bargaining
Rising tension around baseball's economics is prompting accelerated talks. But league has put the onus on the union to devise system remedies
MLB All-Star Game surrounded by questions about the integrity of the ball
Factors behind record-setting home run pace dominate talk at key in-season jewel event
Chicago Fire paves way for move to Soldier Field
The Chicago Fire has moved a significant step closer to playing home games at Soldier Field
LPGA adds latest new tournament in Florida
The Ladies Professional Golf Association is set to return to the Tampa Bay area for the first time in more than three decades after announcing a new tournament will be added to the LPGA Tour for the 2020…
MLB London Series hit record per-cap revenues, says Legends’ Andrew Hampel
Last month’s MLB London Series generated higher per-capita revenues than any other MLB international game, SportBusiness has learned.
Home Run Derby prize pool results in hefty payday for rookie MLB stars
The $1 million champion's prize, $500,000 runner-up prize for MLB's home run-hitting contest represent sizable paydays for young stars still years away from lucrative salaries
USWNT to cash in on Women’s World Cup triumph with victory tour
The United States women’s national soccer team will look to cash in on their triumph at the Women's World Cup in France by embarking on a victory tour in the US later this year.
In era of racing sponsor retreats, Chevrolet doubles down on activation
The North American auto industry’s increasing gravitation toward crossover sport utility vehicles, trucks, and electric vehicles has lessened the natural link between the “stock car” element of auto racing, making the sport now a more fertile sponsorship area for brands in other product sectors.