North America
Stadia

International Paralympic Committee (IPC) president Robert Steadward has declared the Paralympic Games, the best Games ever, as International Olympic Committee (IOC) president Juan Antonio Samaranch had done on October 1. Steadward said the Paralympics had had been "an absolutely outstanding event".
Events

Television ratings for the ?Subway Series? between the Mets and New York Yankees have ended up being the lowest in World Series history.
Events

New Yorkers tuned in to the ?Subway Series? in their millions - generating 25 percent higher ratings in the nation's biggest market than last year- but the Yankees 4-1 defeat of the Mets has not pulled in viewers from other large cities.
Business

Houston?s new football stadium has sold its naming rights in a 32-year deal.
Stadia

The Women's United Soccer Association (WUSA) Atlanta franchise, operated by Cox Enterprises, is to play its inaugural season at Georgia Tech's Bobby Dodd Stadium.
Events

The National Football League will award the 2004 through 2006 Super Bowls at league meetings next week in Atlanta.
Media

Ignite Sports Media, the Chicago-based company, which develops and maintains web sites for professional sports teams, has signed a two year contract with the Chicago Bears.
Business

The first ever Hispanic and Latin American Sports and Sponsorship event takes place in Miami next month.
Events

NASCAR has appointed Paul Brooks to oversee a new office that the sanctioning body is opening in Los Angeles to help provide a stronger presence on the West Coast.
Stadia

The Washington Redskins has partnered wireless application service provider, Ztango, Inc., to provide Redskins fans with information services to wireless handheld devices.

Fox, which has gambled $2.5 billion on baseball as a TV ratings winner, breathed easier on Monday after preliminary figures showed the rest of America did not completely turn off the all-New York World Series. For the full details, see the `FEATURES? section of sportbusiness.com.
Sponsorship & Marketing

Major League Baseball has extended its exclusive agreement with MBNA as the official credit card issuer of Major League Baseball.

Olympic tennis could suffer in 2004 because of a scheduling clash with the U.S. Open, Larry Scott, head of the ATP Tour, has said.
Stadia

NFL commissioner Paul Tagliabue has backed plans by the Philadelphia Eagles to build a new stadium.

International Olympic Committee (IOC) president Juan Antonio Samaranch has confirmed that Sydney Olympics minister Michael Knight has been appointed to the Athens 2004 Games co-ordination commission.
Stadia

Baseball fans better be prepared to dig deep, really deep, into their pockets to pay for a seat at the historic "Subway Series" games between the New York Yankees and the New York Mets.
Media

ISL United States and PSP Sports, a US-based sports marketing and media company have signed an agreement to integrate their marketing infrastructure and business relationships.
Sponsorship & Marketing

On the eve of the new NBA season, Spalding has launched its biggest ever UK marketing campaign.