Oceania
Hancock Prospecting to sponsor Australian Olympic teams
The Australian Olympic Committee has announced a four-year sponsorship agreement with Perth-based mining and agriculture company Hancock Prospecting
Stan Sport adds Formula E to motorsport portfolio
Australian streaming service Stan Sport has secured exclusive rights to the FIA Formula E World Championship in a “multi-year” agreement with the electric car racing series.
PCB strikes broadcast deal with Foxtel, TikTok sponsorship
Australian pay-television broadcaster Foxtel has secured a deal with the Pakistan Cricket Board for rights to the Pakistan Super League and home matches of the Pakistan national team, until April 2023
No disruptive protests, but Peng-Shuai t-shirts allowed at Australian Open
Australian Open spectators will not be stopped from from wearing t-shirts referencing the controversy around Chinese player Peng Shuai but will not be allowed to disrupt the event with protests, Tennis…
Seven unveils extensive Beijing 2022 broadcast plans
Australian free-to-air broadcaster Seven has unveiled plans for more than 1,600 hours of live coverage of the Beijing 2022 Winter Olympics across its television channels and streaming service
Sydney FC offers AR experience for new stadium
Australian football club Sydney FC has launched an augmented reality tool to give supporters a 3D preview of its Sydney Football Stadium, which is scheduled to open later this year
Sky NZ takes naming rights to women’s Super Rugby ahead of first season
Broadcaster Sky New Zealand has expanded its association with the country’s Super Rugby Aupiki to include title sponsorship rights.
Tennis Australia ends sponsorship with fossil fuel producer Santos
Tennis Australia has confirmed the end of its sponsorship agreement with gas producer Santos amid a public backlash against fossil fuel firms sponsoring major sports events
Nine confirms sublicense of ICC men’s World Cup rights
Australian free-to-air broadcaster Nine Entertainment has confirmed a sublicensing deal with pay-television broadcaster Foxtel covering this year's International Cricket Council T20 men's World Cup and…
Crypto.com follows AFL deal with Crows sponsorship, succumbs to hacking
Australian Football League club Adelaide Crows has announced a “multi-year” sponsorship agreement with cryptocurrency exchange platform Crypto.com.
The deal sees Crypto.com
Macarthur FC unveils crypto firm JPEX as first Asian sponsor
Australian A-League football club Macarthur FC has announced a partnership agreement with Japanese cryptocurrency trading platform JPEX, its first sponsorship deal with an Asian brand
Melbourne emerges as heavyweight 2026 Commonwealth Games contender
Melbourne has emerged as a major contender to host the 2026 Commonwealth Games
New Zealand postpone Australia tour over quarantine concerns
New Zealand’s upcoming white-ball tour of Australia has been postponed because of uncertainty over when the squad could return home to due Covid-19 restrictions.
Tennis Australia backs under-fire CEO as Djokovic fallout continues
Tennis Australia has backed its under-fire chief executive Craig Tiley as the deportation of top-seed Novak Djokovic threatens to overshadow the Australian Open
Heineken replaces Rolex as Australian Grand Prix title sponsor
Dutch beer brand Heineken has been announced as the title sponsor of the Australian Grand Prix, which returns to the Formula 1 calendar after a two-season absence in April
Supercars promotes Howard to CEO, targets international races
Australian motor racing series Supercars has announced the appointment of long-serving chief operating officer Shane Howard as its new chief executive
AFL inks five-year Crypto.com sponsorship deal
The Australian Football League has signed a five-year sponsorship agreement with cryptocurrency exchange platform Crypto.com.
The deal makes Crypto
Seven renews NFL rights in Australia
Free-to-air broadcaster Seven Network has renewed its rights in Australia for the National Football League for three years, 2022 to 2024.
Seven will continue to show live coverage of 50 games per season