Portugal

European soccer's governing body UEFA has renewed its sponsorship deal with Japanese electronics giant JVC for its Euro 2004 tournament in Portugal.

Sports Entertainment and Media (SEM), the agency which boasts Patrick Viera and Lennox Lewis as its clients, has acquired ISM, the Portuguese sports marketing business.

Sports Entertainment and Media (SEM), the agency which boasts Patrick Viera and Lennox Lewis as its clients, has acquired ISM, the Portuguese sports marketing business.

The UEFA Executive Committee is expected to report on the outcome of its two-day meeting at UEFA headquarters in Nyon, Switzerland later today or tomorrow.

The UEFA Executive Committee is expected to report on the outcome of its two-day meeting at UEFA headquarters in Nyon, Switzerland later today or tomorrow.

The campaign director for the Scotland/Ireland bid to host Euro 2008 has refuted the rival Swiss/Austrian bid's assertion that it's the central European nations' "turn" to host the championship.

The campaign director for the Scotland/Ireland bid to host Euro 2008 has refuted the rival Swiss/Austrian bid's assertion that it's the central European nations' "turn" to host the championship.

The International Tennis Federation, the Association of Tennis Professionals and Grand Slams have announced that Houston, Texas will be the host city for the end-of-season Tennis Masters Cup between 2003 and 2005.

The International Tennis Federation, the Association of Tennis Professionals and Grand Slams have announced that Houston, Texas will be the host city for the end-of-season Tennis Masters Cup between 2003 and 2005.

Hot on the heels of the World Cup, European soccer chiefs will turn their attention next week to the next major event on the sport's calendar - the 2004 European Championships in Portugal.

Hot on the heels of the World Cup, European soccer chiefs will turn their attention next week to the next major event on the sport's calendar - the 2004 European Championships in Portugal.

Coca-Cola is to become the second drinks company after Carlsberg to sponsor the UEFA 2004 European Championships in Portugal.

Coca-Cola is to become the second drinks company after Carlsberg to sponsor the UEFA 2004 European Championships in Portugal.

After much press speculation, beer company Carlsberg has confirmed that it will become the Football Association's fourth sponsor, joining Nationwide, Umbro and McDonald's.

After much press speculation, beer company Carlsberg has confirmed that it will become the Football Association's fourth sponsor, joining Nationwide, Umbro and McDonald's.

UEFA is set to unveil the official logo for the Euro 2004 soccer championships next week.

Portugal is to hire an auditor to supervise the spending on developing stadia and other infrastructure for the European soccer championships it will host in 2004.

The bubble is about to burst for the sports industry, according to the majority of our readers who voted in the sportbusiness.com poll.