Saudi Arabia

Football
Sponsorship & Marketing

Chinese technology company Lenovo has agreed a deal to sponsor the Saudi Arabian Football Federation (SAFF). The deal names Lenovo as the official technology partner of the SAFF and its national teams
Football
Media

Pay-television broadcaster beIN Media Group has confirmed its chairman, Nasser Al-Khelaïfi, and other officials have been the subject of “malicious hacks and threats”.
Basketball
Events

The Saudi Arabian city of Jeddah has been selected to host the 2021 Fiba 3x3 World Tour Final, the second consecutive year it has held the event. The final will take place from December 17-18 this year
Finance & Law

Saudi Arabian authorities have today (Monday) launched a new venture designed to attract overseas investment in the country’s clubs, academies and sports centres.
Football
Events

The Spanish Football Federation (RFEF) has struck a deal to keep hosting its annual Supercopa de España tournament in Saudi Arabia until 2029, according to local reports.
Power Boating
Finance & Law

Saudi Arabia’s Public Investment Fund has made the world’s first electric powerboat racing championship, E1 Series, its latest investment project in the global sports market.
Football
Events

Saudi Arabia is reportedly exploring a bid for the 2030 edition of football's Fifa World Cup
Martial Arts
Events

The Global Association of International Sports Federations has awarded Riyadh in Saudi Arabia hosting rights for the 2023 edition of its World Combat Games event
Football
Events

The Saudi Arabian Football Federation has a requested a feasibility study to be carried out on the possibility of playing the Fifa men’s and women’s World Cups every two years instead of every four yea…
Boxing
Events

International fans could attend the heavyweight title fight between Anthony Joshua and Tyson Fury in Saudi Arabia, according to Joshua’s promoter Eddie Hearn.
Boxing
Events

Anthony Joshua and Tyson Fury’s world heavyweight title fight will take place in Saudi Arabia, according to Joshua’s promoter Eddie Hearn.
Football
Finance & Law

Crown Prince Mohammed bin Salman called on UK Prime Minister Boris Johnson to intervene in the proposed takeover of Newcastle United by Saudi Arabia’s Public Investment Fund by telling the Premier League t…
Football
Media

Saudi Arabian state-owned media company Saudi Sports Company has acquired media rights for Asian Football Confederation competitions in the 2021-24 cycle
Football
Sponsorship & Marketing

Saudi Arabian football club Al Hilal is seeking a settlement payment from former sleeve sponsor, travel platform Flyin, according to local reports
Motorsport
Media

UK free-to-air network ITV has become the latest broadcaster to agree a rights deal for Extreme E, the new electric off-road racing series
Football
Governance

Saudi Arabia's bid to host Asia’s continental football championship, the AFC Asian Cup, in 2027 contains a broader plan to become a centre for learning and development for the Asian football industry. Tom King reports.
Motorsport
Sponsorship & Marketing

This weekend's Diriyah E-Prix offers an opportunity for Saudi future-city project NEOM to reboot its sponsorship strategy after it lost two key deals in the esports sector. But will a partnership with the Mercedes EQ team succeed in repositioning the Kingdom? Ben Cronin talks to sports partnership director Neal Coupland.
Media

The International Olympic Committee has flagged up its concerns over Saudi Arabia’s efforts to tackle piracy, telling the United States Trade Representative office, that it is “extremely concerned” about…