Serbia

Motorcycling
Media

United Media has extended its exclusive MotoGP media rights in the Balkans as part of a new “multi-year” agreement with the motorcycling championship.
Football
Media

The European Broadcasting Union’s 12-market deal with DAZN for sublicensed rights to the Uefa Women’s Champions League final includes commitments from public broadcasters in the Nordic countries of Fin…
Basketball
Sponsorship & Marketing

Gambling platform Meridianbet has become the new front-of-shirt sponsor for Serbian basketball champions Crvena Zvezda [Red Star Belgrade]
Mixed Martial Arts
Events

The International Mixed Martial Arts Federation (IMMAF) has announced that its 2022 World Championships will take place in Belgrade
Wrestling
Events

Belgrade will stage wrestling’s World Championships for the second consecutive year in 2023 after United World Wrestling (UWW) confirmed Russia will again be denied hosting rights.
Basketball
Events

The 2022 EuroLeague Final Four has been relocated from Berlin to Belgrade, the European club basketball competition has announced
Football
Media

Helbiz Media, a division of US micro-mobility company Helbiz, has agreed a content deal with Facebook for Serie B, the second tier of domestic club football
Basketball
Sponsorship & Marketing

Euroleague Basketball has agreed a deal to add Central and Eastern European gaming operator MaxBet to its portfolio of premium partners
Boxing
Media

The Protocol Sports Marketing agency has been appointed as the exclusive media rights distributor for the International Boxing Association’s (Aiba) Men’s Boxing World Championships, which take place in …
Football
Data

European Leagues, the body of European football leagues, has gone to market early with the centralised fastpath data rights to league and cup competitions organised by a total of 18 different league bodies…
Football
Media

Arena Sport, the pay-television broadcaster owned by Serbian telecoms operator Telekom Srbija, has landed rights in the Balkan region to the English Premier League in a six-season deal
Basketball
Media

The International Basketball Federation (Fiba) has signed a long-term rights deal with pan-regional broadcasting group United Media across nine markets in Southern Europe
Media

Telekom Srbija, the state-owned Serbian telecoms operator, has expanded an agreement with Discovery to offer customers access to a number of the media group’s channels, including Eurosport.
Wrestling
Events

United World Wrestling (UWW) has moved to switch the hosting rights to its 2022 and 2023 Senior World Championships in order to fall in-line with the Court of Arbitration for Sport’s (CAS) ruling on t…
Football
Media

The Ekstraklasa, the top tier of club football in Poland, has signed a new rights deal in the Balkan region with pay-television broadcaster Arena Sport
Football
Media

The Asian Football Confederation has agreed a deal with United Media, owner of the Sportklub channels, to broadcast AFC competitions in Southeast Europe
Wrestling
Events

USA Wrestling has announced it will not send a team to this year's senior world championships in Serbia in December due to concerns over the global Covid-19 pandemic.
Football
Media

Dentsu, the Japanese advertising agency heavily involved in sports marketing, has concluded a number of broadcast deals for the J.League ahead of the Japanese top flight’s resumption on July 4.