South Korea

Parallel Media Group has signed a three-year deal with global whisky brand, Ballantine’s, as the title sponsor for a new European Tour golf tournament held in Korea.

The Host City of the 2014 Olympic Winter Games will be elected at the 119th IOC Session in Guatemala City later today with IOC members choosing between the cities of Sochi (Russian Federation), Salzburg (Austria) and PyeongChang (Republic of Korea).

The IOC’s Evaluation Commission Report praised three very high quality bids for the 2014 Winter Olympic Games, although Salzburg, Austria must seek to make up some ground on Sochi and PyeongChang. Despite having an ‘excellent concept’ the Commission raised concerns over a shortage of detail in its bid.

“Hosting the Winter Olympics will help develop winter sports in Korea and promote peace on the Korean Peninsula,” Kim Jin-sun, Governor of Gangwon Province and Executive President of PyeongChang 2014, told SportBusiness.

The IOC’s Evaluation Commission Report praised three very high quality bids for the 2014 Winter Olympic Games, although Salzburg, Austria must seek to make up some ground on Sochi and PyeongChang. Despite having an ‘excellent concept’ the Commission raised concerns over a shortage of detail in its bid.

The IOC Evaluation Commission for the XXII Olympic Winter Games in 2014 will today publish its technical report on each of the three cities bidding for the Games.

South Korean carmakers Kia Motors agreed a deal to become an official global sponsor of the 2008 UEFA European Football Championship.

The IAAF Council announced that the host venues for the 2011 and 2013 IAAF World Championships in Athletics will be Daegu, Korea in 2011 and Moscow, Russia in 2013.

Chelsea Football Club launched a Korean language website with web partners MediaCorp in Seoul.

The IAAF agreed three new broadcasting deals in the Asia/Pacific region, following negotiations handled by the Japanese corporation Dentsu Inc, its exclusive worldwide partner for the exploitation of commercial rights for the World Athletic Series.

Media Partners & Silva and Dentsu announced the assignment of Italian Serie A media rights for the seasons 2007-2010 in Hong Kong, China P.R. Macau, Vietnam and South Korea.

IAAF Vice President Helmut Digel described Daegu’s bid to host the World Championships in Athletics in 2011/2013 as “very special” at the conclusion of the IAAF Evaluation Visit to Korea.

The International Association of Athletics Federations Evaluation Team completed the first part of its on-site tour of candidates for the 2011 and 2013 IAAF World Championships in Athletics.

More than 20 broadcasters from around the world have already signed up the TV show Road to Beijing.

The three cities vying for the 2014 Winter Olympics, PyeongChang, Salzburg and Sochi, submitted their final bid documents to the IOC before the midnight Wednesday deadline.

One of the biggest names in the women’s golf game has given Korean city Pyeongchang’s bid for the 2014 Winter Olympic Games a massive boost.