South Korea

South Korean city Daegu officially submitted its Bid File to the IAAF in marking the start of campaigning to host the 13th World Athletics Championships in 2011.

FIFA awarded the broadcasting rights in Korea for all FIFA competitions from 2007 to 2014, including the two FIFA World Cups™ in 2010 and 2014, to broadcasting group SBS International.

Formula One Management agreed a contract with Park Joon-Young, governor of South Jeolla province, to stage a grand prix in Yeongam county, South Korea in 2010.

English Premier League club Manchester United agreed a deal to tour South East Asia in summer 2007.

With more than 2 months to go before the opening of SPORTELMonaco 2006, exhibitors have committed to more than 85% of the expanded floor space in the Grimaldi Forum.

USA Basketball agreed deals with five companies: Chevrolet, The Coca-Cola Company, McDonald’s, Gatorade, and Molten – to promote their brands and products through USA Basketball exhibitions, games, media and special events.

The International Olympic Committee signed a four-Games agreement for the broadcast rights in Korea with South Korean commercial broadcaster SBS.

A new report from the European Tour Operators Association says that the London tourism industry will suffer a decline rather than receive a boost because of the 2012 Olympics. “There is no strong link between hosting sporting events and increased tourism” says the ETOA.

The 2006 World Cup is generating record television audiences for football in the US.Before the quarter-finals US network ABC averaged 3.7 million viewers for each of its 10 matches while cable channels ESPN and ESPN2 averaged 1.8 million and 1.1 million viewers respectively per match and Spanish-language broadcaster Univision averaged 2.2 million viewers per match.

FIFA has confirmed its official website for the World Cup has already surpassed the number of page views racked up for the entire 2002 tournament.

The IOC will confirm the final short-list of cities in the running to host the 2014 Winter Olympic Games on Thursday.

Infront has signed a TV deal for the current FIFA World Cup with the Korean Broadcasting Commission of South Korea (KBC).

It will come as little surprise to most, but Brazil’s soccer team is the most commercially attractive for corporate sponsorship to play at next month’s FIFA World Cup, according to a survey conducted by a sports marketing company.

The Olympic Council of Asia and the Doha Asian Games Organising Committee have signed a partnership deal with Otsuka Pharmaceutical Co.of Japan, makers of sports drink Pocari Sweat.

SportAccord will be returning to Asia in 2007, when the convention takes place in Beijing.

Summer Olympic cities could choose some of the sports for their Games under a proposal to the International Olympic Committee (IOC) from the Association of Summer Olympic International Federations (ASOIF).

More than 600 delegates from 57 countries have signed up to attend SportAccord 2006, which takes place at the Grand InterContinental Hotel in Seoul, South Korea on April 3-7.

NASN has secured exclusive pan-European rights to televise the inaugural World Baseball Classic.