Spain
LaLiga Tech takes Sevilla’s Transfer Tracker to global market
LaLiga Tech, a division of the organising body of the top two divisions of Spanish club football, has teamed up with Sevilla to make Transfer Tracker, a product developed by the top-tier club, available…
RTVE registers highest Spanish audience since Euro 2020
Spain’s surprise defeat to Morocco at the Fifa World Cup attracted a Spanish free-to-air television audience of 12.6 million viewers during the penalty shootout yesterday (Tuesday).
Mallorca strikes new stadium naming rights deal with local authority
Spanish LaLiga club RCD Mallorca has agreed a new stadium naming rights deal with the Council of Mallorca after a previous sponsorship agreement was terminated
DAZN nets World Tennis League rights in Spain
Subscription OTT sports broadcaster DAZN has secured exclusive rights in Spain to broadcast the new World Tennis League
Barcelona expands with first Korean sponsor SK Enmove
Spanish LaLiga club FC Barcelona has extended and expanded its regional sponsorship deal with South Korean lubricants company SK Enmove
Super League could cut domestic league revenues ‘by up to 55 per cent’
A European Super League (ESL) would lead to a decline in domestic league revenues of up to 55 per cent and have a detrimental effect on leagues across the continent, according to a report from professional…
RTVE nears 10m viewers, ARD nets strong audience for dramatic Group E action
Spain’s dramatic loss to Japan at the Fifa World Cup netted an average audience of 9.7 million viewers on La1, the main channel of public-service broadcaster RTVE.
Barcelona appoints Legends to drive Camp Nou revenue
FC Barcelona has engaged the international division of US premium experiences company Legends to help drive greater revenue at the renovated Camp Nou stadium, while the Spanish LaLiga team has opted to…
ACB widens reach in China with PP Sports, Bilibili streaming deals
The Spanish Basketball Clubs Association (ACB) has agreed rights deals in China with online streaming platforms PP Sports and Bilibili for Liga ACB, the top tier of Spanish club basketball
LaLiga, UFC unveil expansive cross-promotional partnership
LaLiga and the Ultimate Fighting Championship have unveiled a multifaceted, content-focused, and cross-promotional partnership to engage with fans across both sports in North America and Spain.
Carrefour extends with La Vuelta
Supermarket chain Carrefour Spain has extended its main sponsorship of Spanish road racing classic La Vuelta and become title sponsor of La Vuelta Femenina for the first time
LIV Golf adds Mexico, Singapore, and Spain events for 2023
Saudi-backed circuit furthers its efforts to flesh out next year's schedule
Barcelona renews with regional sponsor Sebang
Spanish LaLiga club Barcelona has renewed its sponsorship deal with Korean car battery brand Sebang Global Battery
RealFevr signs RFEF digital video collectibles deal
Portuguese digital collectibles company RealFevr has signed a three-year agreement with the Royal Spanish Football Federation (RFEF) to create ‘official digital video collectibles’ from the Copa del Rey…
TF1 nears 12m viewers for latest win, German and Spanish World Cup figures improve
French free-to-air commercial broadcaster TF1 attracted an average of 11.6 million viewers on Saturday as France defeated Denmark 2-1 at the Fifa World Cup in Qatar.
LaLigaSportsTV integrated into LaLiga TV Bar
LaLiga’s OTT platform, LaLigaSportsTV, has launched a new linear channel for LaLiga TV Bar, the service for public establishments featuring coverage from the top two Spanish leagues.
DAZN adds Hisense and Foxxum smart TV distribution
DAZN Group has announced distribution agreements with Hisense and Foxxum OS.
Hisense TV sets in Germany, Spain and Italy will now have the DAZN app pre-installed.
Record commercial revenues help Sevilla to cut losses
Spanish LaLiga club Sevilla has cut its losses, aided by record commercial revenues for the year ending June 30, 2022