Spain
Real Madrid appoints IMG for exclusive digital overlay advertising sales
Spanish football club Real Madrid has signed up the IMG agency on an exclusive basis to sell the club’s digital overlay advertising on perimeter boards at the Santiago Bernabéu stadium.
Tianjin Teda signs youth development MoU with Villarreal
Chinese Super League football club Tianjin Teda signed a memorandum of understanding with Spanish LaLiga football club Villarreal yesterday, with a focus on youth development
Madrid Open signs StubHub as exclusive ticket-sales platform
The Madrid Open tennis tournament has signed up global ticketing service StubHub as a sponsor
Real Madrid becomes latest club to introduce paywall social media offering
Spanish LaLiga football club Real Madrid has launched a subscription-based service on social media platform Facebook
Tebas set to continue as LaLiga president
Javier Tebas is poised to secure a third term as LaLiga president after the organising body of the top two divisions of Spanish club football announced that he would face no rival candidates
Euroleague Basketball’s startup challenge teams up with 4YFN
The Euroleague Basketball governing body has revealed details of its 2020 Fan XP Innovation Challenge and engaged the 4YFN startup event to work on the recruitment and reviewing of applicant startups for…
Spanish team joins SailGP as China drops out
SailGP has today (Tuesday) announced that Spain will replace China in the second season of the sailing series, stating that it was unable to secure the “permissions necessary” to continue operating the…
Fifa Club World Cup rights added to DAZN’s Spanish portfolio
Subscription OTT platform DAZN has signed a deal for broadcast rights in Spain to the ongoing Fifa Club World Cup
Joma extends with Spanish Rugby Federation
The Spanish Rugby Federation (FER) has extended its kit partnership with Joma through to 2024
Unicaja title sponsors basketball’s Copa del Rey
Spanish banking company Unicaja has been unveiled as the title sponsor of domestic club basketball competition the Copa del Rey
Gap from top to bottom narrows in LaLiga’s distribution of €1.42bn in TV revenues
A total of €1.42bn ($1.5
LaLiga signs Sony Bank deal, teams up with cricket star Rohit Sharma
LaLiga has signed its latest regional sponsor in Japan through a deal with commercial banking group Sony Bank
Brazil’s Banco BMG becomes Barcelona’s ninth regional banking partner
Brazilian bank Banco BMG has signed as a regional partner of LaLiga club FC Barcelona for the next three years
Lotto backs Spanish esports outfit Team Queso
Italian sportswear brand Lotto has agreed a deal to sponsor Spanish esports organisation Team Queso.
From next year, players and staff at Team Queso will wear Lotto apparel
Turkey Tourism eyes major Real Madrid deal as country ramps up marketing spend
Real Madrid is said to be close to signing a training kit sponsorship with Turkey Tourism worth around €12m ($13.3m) per year.
Movistar+ acquires Supercopa rights, DAZN seals domestic Copa del Rey deal
Pay-television broadcaster Movistar+ has acquired the exclusive rights to broadcast the Spanish Supercopa tournament through to 2022
ESL looks towards centralisation with layoffs in France, Spain
ESL, Europe's biggest esports tournament organiser, has said that it has cut a number of jobs at its offices in France and Spain as it moves to centralise its global operations to locations in Germany…
Tebas steps down as LaLiga president, will stand for re-election
LaLiga president Javier Tebas has resigned from his role in order to stand for re-election as head of the organising body of the top two divisions of Spanish football