Spain

Football
Sponsorship & Marketing

Spanish airline Air Europa has signed as a sponsor of LaLiga club Real Valladolid for the rest of this season in a deal that includes branding on the players’ shorts.
Football
Media

Radio networks wishing to cover action from Spanish football’s Copa del Rey will not be charged fees, the Spanish Football Federation (RFEF) said today (Thursday).
Football
Sponsorship & Marketing

Spanish LaLiga football club Real Madrid has signed its first regional partner in Russia through a deal with online bookmaker Marathonbet
Tennis
Events

The Barcelona Open, an ATP 500 clay-court tournament, has ended its 30-year association with IMG, opting instead to enter into a three-year management contract with emerging tennis agency Tennium
Football
Media

Spanish Football Federation (RFEF) president Luis Rubiales has threatened legal action against RTVE over its stance on the Supercopa club competition in Saudi Arabia, stating that the public-service broadcaster’s a…
Tennis
Events

Gerard Piqué, founder and chairman of Kosmos, has floated the prospect of a “super event” in association with the Association of Tennis Professionals (ATP), reflecting on the first edition of the new-…
Football
Media

Spanish free-to-air commercial broadcaster Mediaset is close to agreeing a sublicensing deal with DAZN for the Copa del Rey, it has been reported, in a deal that would mark the entrance of the subscription…
Tennis
Events

The start times for Friday’s Davis Cup quarter-finals matches have been brought forward by 30 minutes in an attempt to curtail the late finishes that have plagued the tournament, culminating in a 4am f…
Football
Fan Engagement

Spanish football giants Real Madrid have grown digital revenues over 30 per cent over the course of five-year partnership with Microsoft, creating a digital marketing platform that allows the club to engage with, and learn from, it's 450 million-strong global fanbase.
Basketball
Business

The Asociación de Clubes Españoles de Baloncesto (ACB), which organises the top tier of club basketball in Spain, has signed a wide-ranging collaboration agreement with Ningbo Weilburg Tianshan Investment M…
Boxing
Media

OTT sports streaming platform DAZN has acquired rights in Austria, Switzerland, Spain and Germany to this weekend’s heavyweight boxing rematch between Deontay Wilder and Luis Ortiz.
Media

Spanish public-service broadcaster RTVE has returned to the idea of converting its dedicated sports channel, Teledeporte, into an OTT platform, it has been reported
Tennis
Sponsorship & Marketing

Spanish department store group El Corte Inglés has signed with Kosmos Tennis as a sponsor of the Davis Cup finals.
Football
Media

Spanish agency and production group Mediapro has become the latest media company to announce it will not pursue rights to the Supercopa club football competition, following its switch to Saudi Arabia
Cycling
Sponsorship & Marketing

Spanish UCI WorldTour cycling team Movistar has signed Italian brand Alé as its new kit sponsor.
Football
Governance

The war of words between the leaders of the Spanish Football Federation (RFEF) and LaLiga has continued, with the latter’s president, Javier Tebas, shrugging off a call for him to resign.
Football
Events

A Madrid court has today (Friday) opted not to grant permission to stage a LaLiga match between Villarreal and Atlético Madrid in the US city of Miami.
Football
Media

Spanish commercial duo Atresmedia and Mediaset are reported to be the latest broadcasters to shy away from a bid for domestic rights to the Supercopa, following the Spanish Football Federation’s (RFEF’s) dec…