Sri Lanka

Cricket
Media

MTV Channel (Private) Limited has acquired rights in Sri Lanka to International Cricket Council (ICC) competitions until the end of 2025, leaving New Zealand as the only main market where a deal is yet to be announced for the current cycle.
Cricket
Media

The International Cricket Council has released an invitation to tender covering 2024 and 2025 for its media rights in Bangladesh, Pakistan and Sri Lanka, the last remaining major markets where it is yet…
Cricket
Sponsorship & Marketing

Gujarat Cooperative Milk Marketing Federation, known through its brand name Amul, has secured two kit sponsorship agreements for the upcoming 2023 Cricket World Cup, SportBusiness can exclusively reveal
Football
Media

Pay-television operator Sony Pictures Networks India has extended its exclusive rights across the Indian subcontinent to the German Bundesliga for three more seasons
Cricket
Events

Pakistan will host its first major multi-nation cricket tournament in 15 years after a co-hosting model with Sri Lanka was today (Thursday) confirmed for the 2023 Asia Cup
Cricket
Media

Indian pay-television broadcaster Sony Pictures Networks has renewed its global Sri Lanka Cricket rights for four years, from April 2023 to March 2027, SportBusiness understands.
Cricket
Finance & Law

Sri Lanka Cricket, the sport’s national governing body, has reported a record net profit of Rs6.3bn (€16.3m/$17.3m) for 2022.
Rugby League
Media

Pay broadcaster Premier Sports Asia has acquired exclusive live rights in more than 20 markets in Asia for Australia's National Rugby League in a five-year deal from 2023 to 2027
Cricket
Events

The Sri Lankan cricket board plans to launch a new T10 cricket franchise league, working with sports marketing firm TTen Global Sports
Cricket
Media

Shopping app Daraz has been taking a unique approach to combining sport and ecommerce in Pakistan and other South Asian markets.
Cricket
Sponsorship & Marketing

Dubai-based logistics firm DP World has been announced as the title sponsor of the upcoming Asia Cup international cricket tournament
Cricket
Events

The International Cricket Council has published a schedule for international women's cricket over the next three years, marking the first 'future tours programme' ever created for the women's game
Cricket
Events

Sri Lanka Cricket (SLC) expects to generate roughly $6m (€5.9m) from the Asia Cup despite the tournament being relocated to the United Arab Emirates (UAE), the cricket board’s chief executive has announced.
Cricket
Events

The forthcoming Asia Cup has officially been moved from Sri Lanka to the United Arab Emirates (UAE)
Cricket
Events

Bangladesh, England, India and Sri Lanka will host the International Cricket Council's four major women's white-ball tournaments between 2024 and 2027
Cricket
Events

The forthcoming Asia Cup has been moved to the United Arab Emirates (UAE) due to political and economic instability in Sri Lanka, according to Board of Control for Cricket in India (BCCI) president Sourav…
Cricket
Events

The Lanka Premier League (LPL) has been postponed and the forthcoming Asia Cup appears increasingly likely to be moved to the United Arab Emirates (UAE) due to political and economic instability in Sri…
Athletics
Media

Pay-television broadcaster Sony Pictures Network India has acquired exclusive media rights across the Indian subcontinent to the 2022 World Athletics Championships in Oregon