Sub-Saharan Africa

World Sport Destination Expo (WSDE), the global market place for sport tourism, has formed a content partnership with SportBusiness Group, the world's leading supplier of information, media and B2B marketing services to the sports industry. The deal will see SportBusiness create an education programme to run alongside WSDE in South Africa on 5-9 July 2010 and provide content for the event programme using its editorial expertise.

Football business event Soccerex has announced Franz Beckenbauer will take part in year’s conference programme from 30 November to 2 December in Johannesburg, South Africa.

South Africa and Italy are lobbying against England’s bid to host the Rugby World Cup in 2015, arguing that the process was weighted in favour of the British.

South African officials are discussing bidding to host the 2020 Olympics, capitalising on the investment in the country's sports infrastructure for next year’s World Cup.

Nine organisations have submitted expressions of interest in becoming the additional team in the expanded Super 15 rugby competition from 2011.

Soccerex has announced Premier League side Tottenham and architectural and design practice KSS will take part in a series of industry-focused presentations at this year’s event.

Castrol Lubricants has agreed a partnership with global sports and entertainment company Wasserman Media Group to manage its 2010 FIFA World Cup ambassador programme.

Thomas Cook Sport was appointed participating tour operator for the 2010 FIFA World Cup(TM) in South Africa, which will see the company operating tours from five European regions.

FIFA president, Sepp Blatter, has dismissed talk of ditching South Africa as 2010 World Cup hosts saying there was "no Plan B”, Reuters reports.

The Broadcasting Organisation of Nigeria (BON) agreed a deal with FIFA, football's world governing body, for the free-to-air terrestrial TV rights for the 2010 World Cup.

Delegates at the Opening Ceremony of Soccerex 2008, the business conference for world football, will be welcomed by one of the most influential figures in South African football, Dr. Irvin Khoza.

Barloworld, will continue to sponsor professional cycling team, Team Barloworld, until 2009 despite announcing that it was pulling out after doping scandals at the Tour de France.

Industrial brand management company, Barloworld, has extended their sponsorship of professional cycling team, Team Barloworld, for one-year until 2009.

FIFA 2010 and 2014 sponsor Satyam signed up as title sponsor for Soccerex’s 2008's Media Workshop, one of six sector-specific workshops at the inaugural International Football Club Summit.

Soccerex will hold a tender workshop for all cities interested in hosting Soccerex events at the Soccerex Convention 2008.

Jérôme Valcke, FIFA Secretary General, will join Dr. Danny Jordaan, CEO, South Africa 2010 LOC, to provide an exclusive 2010 FIFA World Cup update at Soccerex 2008.

Soccerex said its brand new online networking site, SoccerExchange will go live on Tuesday October 7.

Brands including Nokia, Pepsi, LG and Reliance Anil Dhirubhai Ambani Group (ADAG) are competing for the title sponsorship rights for cricket’s Champions League Twenty20 competition.