Sweden

Football
Host Broadcast & Production

Spring Productions, the production arm of the Stockholm-based Spring Media agency, has been named the Nordic Entertainment (Nent) Group's production partner for its coverage of this season's Damallsvenskan,…
Football
Media

Viaplay, the streaming service operated by Nordic Entertainment (Nent) Group, has agreed a four-year rights deal with the Swedish Football Association (SvFF) covering a range of properties
Cycling
Events

The International Cycling Union (UCI) has unveiled the destinations for the inaugural Gravel World Series as it looks to replicate the success of its mass participation Gran Fondo World Series on unsealed…
Multiple Sports
Media

Nordic Entertainment (Nent) Group has agreed a distribution deal in Sweden for its Viaplay OTT streaming service with telecoms operator Tele2
Golf
Media

The Discovery Sports division of media group Discovery has acquired rights to the US Masters in Sweden, while extending its deal for the golf major in Norway
Multiple Sports
Stadia

Premium experiences company Legends International has been appointed to lead a project which will seek to redevelop elements of Avicii Arena in Stockholm, Sweden
Multiple Sports
Media

Spring Media has announced that Katarina Berg, chief human resources officer at music streaming service Spotify, has joined the agency’s board of directors.
Golf
Sponsorship & Marketing

Volvo Car Sweden has become the title partner of the ‘Scandinavian Mixed Hosted by Henrik and Annika’, the first-of-its-kind golf tournament featuring 78 men and 78 women playing for one prize fund and…
Basketball
Media

SVT, Sweden’s public-service broadcaster, has secured rights to International Basketball Federation (Fiba) events and qualifiers until 2025.
Football
Media

Viaplay, Nordic Entertainment (Nent) Group’s subscription streaming platform, has acquired rights in nine countries to competitions organised by the Confederation of African Football.
Football
Media

Commercial Sports Media, the Stockholm-based media rights consultancy, has been appointed to advise on the next domestic broadcast rights tender for Swedish football’s top-tier Allsvenskan and second-tier S…
Motorsport
Media

Nordic pay-television broadcaster C More has secured a deal covering Finland and Sweden to broadcast the FIA World Rally Championship (WRC), the FIA World Rallycross Championship (World RX) and the FIA…
Table Tennis
Media

SVT, the Swedish public-service broadcaster, struck a late deal to show the men’s singles and doubles finals from the World Table Tennis Championships.
Mixed Martial Arts
Media

Nordic Entertainment (Nent) Group’s subscription streaming platform Viaplay has acquired rights to Europe’s mixed martial arts organisation KSW in 10 countries.
Handball
Events

The European Handball Federation has assigned hosting rights for the 2026 and 2028 editions of the men’s and women’s EHF European Handball Championships.
Multiple Sports
Media

Nordic Entertainment (Nent) Group has reported that paying subscribers to its streaming service Viaplay have risen by 28 per cent year-on-year, while its quarterly financial results have detailed organic…
Esports
Media

Esports tournament organiser PGL has appointed the IMG agency to distribute its media rights globally for its PGL Stockholm Major 2021, which will be held in Sweden for the first time since 2014
Multiple Sports
Finance & Law

Swedish automated production and live streaming firm Sportway has announced that all existing investors in the firm have provided more financial backing to close its latest round of funding with a total…