USA
Elevate Sports Ventures enters JV with Recentive Analytics
Prominent consulting firm aligns with predictive analytics company
Lerner family considering sale of MLB’s Nationals
Club retains investment bank Allen & Co. to review potential options
Wolfe Solutions acquisition bolsters Sportfive’s US consulting activities
Global sports marketing agency Sportfive has acquired US-based Wolfe Solutions in a move designed to bolster its consulting division
PWHPA ‘ends collaboration discussions’ with PHF over potential unified league
The future of professional women's ice hockey in North America remains in limbo, with the Professional Women's Hockey Players Association reportedly ending all collaboration talks with the rival Premier…
Fox Sports looks to leverage 2022 Fifa World Cup for Thanksgiving Day ratings bonanza
Fox Sports has unveiled its programming schedule in the United States for the 2022 Fifa World Cup later this year, which includes 35 matches on the main Fox broadcast network and 29 matches on cable channel…
LA Rams look to engage fans, stakeholders with virtual venue
The National Football League's Los Angeles Rams have unveiled a year-round virtual venue to provide new opportunities for fans, corporate partners and other stakeholders to engage with the team
XFL threatened with legal action over new brand identity by Togethxr
The revived XFL has been threatened with legal action by media and commerce company Togethxr over the spring-season American football league's newly-released brand identity
Warner Bros. Discovery formally starts post-merger operations
WarnerMedia-Discovery merger formally closes, creating one of the largest media entities based in the US
IMG selling global rights to Kambosos-Haney, Foxtel deal secured
IMG has been appointed by DiBella Entertainment to sell the global media rights for the forthcoming lightweight world title fight between George Kambosos Jr
Blake Lawrence on expanding athlete marketing with Opendorse
In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Blake Lawrence, chief executive and co-founder of Nebraska-based athlete marketing platform Opendorse. Fisher and Russo also discuss the return of golfer Tiger Woods from a serious auto accident to compete in The Masters, the opening of the legal sports betting market in the Canadian province of Ontario, Major League Baseball’s new streaming agreement with NBCUniversal’s Peacock, the ongoing sale of the National Football League’s Denver Broncos, and MLB’s new use of PitchCom technology.
Walmart heir Rob Walton expected to make Broncos bid
Walmart heir Rob Walton, who is worth more than $70bn (€64bn), is reportedly expected to make a $4bn-plus bid to acquire the National Football League's Denver Broncos.
Red Sox, Angels and Giants add sponsors as 2022 MLB season begins
Fenway Sports Group (FSG) has expanded its association with Wasabi Technologies by adding the company to the Boston Red Sox’s sponsorship portfolio.
NBA to open first Paris retail store in partnership with Fanatics
The National Basketball Association is looking to expand its presence within France by opening the league's first retail store in Paris in partnership with global sports merchandise company Fanatics
777 Partners expands soccer portfolio with French lower-league club Red Star FC
777 Partners, the Florida-based alternative investment firm, has continued to expand its global soccer portfolio, completing an agreement to acquire Paris-based lower-league club Red Star FC
Morey becomes Crawley Town investor as part of WAGMI United takeover
Daryl Morey, president of basketball operations for the National Basketball Association's Philadelphia 76ers, has become an investor in Crawley Town following a takeover by American cryptocurrency consortium …
Komoroski to depart from Cavaliers CEO role
Executive led arena transformation, expansion of Gilbert-owned portfolio
Two coaches join Flores racial bias suit against NFL, teams
Amended complaint expands upon prior allegations of discrimination
Lumme: 10-year TOP deal with Deloitte will help IOC’s D2C transition
The IOC’s 10-year sponsorship deal with Deloitte will help the organisation’s transition to becoming more of a direct-to-consumer business and aid its digital transformation, according to commercial chi…