USA
Nashville SC gains new minority investors
Major League Soccer's Nashville SC has gained new minority investors, with United States Senator Bill Hagerty's four children acquiring small stakes in the club
MLB extends national sponsorship run with Mattress Firm
League expands its tie with Texas-based mattress retailer
Collectors raises $100m to fuel expansion
Funding looks to capitalize on still-booming trading card and collectibles market
Formula 1 seals deal for return to Las Vegas
The United States is set to have three races on the Formula 1 calendar from 2023 after the motor-racing championship fulfilled a long-held ambition to return to Las Vegas
Vikings strike 10-year Fanatics merchandising partnership
Global sports merchandising giant Fanatics has secured a 10-year omnichannel merchandise and retail partnership with the National Football League's Minnesota Vikings.
Marlins extend, expand PNC Bank partnership
Major League Baseball's Miami Marlins have extended and expanded their partnership with Pennsylvania-based financial services company PNC Bank in a multiyear deal
MLB creates new global Home Run Derby traveling exhibition
New 'Home Run Derby X' will visit London, Seoul, and Mexico City
YellaWood extends title sponsorship of Nascar Cup Series playoff race at Talladega
YellaWood, Great Southern Wood Preserving Incorporated’s flagship brand, has extended its title sponsorship of the YellaWood 500 Nascar Cup Series Playoff Race at Talladega Superspeedway in Alabama th…
Oak View Group to build $1bn ‘NBA-ready’ arena in Las Vegas
Oak View Group, the prominent United States-based venue development, advisory and investment company, has unveiled plans to construct a $1bn (€900m), 20,000-seat arena in Las Vegas, Nevada, which could p…
Pollack to advise new Ones Basketball Association
Veteran sports industry executive to aid McGrady-led effort
Sportradar reports strong increases in revenues and earnings
Growth in US legal sports betting plays key role in robust results
White Sox signs Molson Coors ahead of 2022 MLB season
Major League Baseball’s (MLB) Chicago White Sox has signed Molson Coors to its sponsorship portfolio.
Cleveland-Cliffs to replace Goodyear as Cavaliers jersey sponsor
US flat-rolled steel producer Cleveland-Cliffs has upgraded its existing multi-year marketing agreement with the NBA’s Cleveland Cavaliers to a jersey patch sponsorship, starting from next season.
Pac-12 Conference shifting permanently to remote headquarters
Power Five entity to leave current site in downtown San Francisco
Goodell ‘thrilled’ by Bills stadium deal, encourages diverse Broncos ownership
National Football League commissioner Roger Goodell says he is "thrilled" the Buffalo Bills have been able to secure a $1.4bn (€1.2
More than 400,000 fans have expressed interest in inaugural NFL Germany game
More than 400,000 fans have expressed interest in attending the inaugural National Football League regular-season game in Germany later this year, it has been disclosed
UFC to hold first-ever numbered event in Southeast Asia at Singapore Indoor Stadium
The Ultimate Fighting Championship will hold its first ever numbered event in Singapore later this year.
UFC 275 will be staged at Singapore Indoor Stadium on June 12
‘Huge strategic moment’ | Sorare enters US sports landscape with MLS NFT partnership
Fantasy sports-based digital collectable company makes breakthrough in North American market while partnership offers MLS a new means to engage global soccer fanbase. Bob Williams reports.