USA

NFL
Sports Betting

Caesars Sportsbook leveraged its marketing partnership with the Manning family during the National Football League's Super Bowl LVI with an exclusive live version of ESPN's "ManningCast" for its VIP customers
Multiple Sports
Finance & Law

In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Wayne Kimmel, managing partner of SeventySix Capital. Fisher and Russo also discuss events happening in and around the National Football League’s Super Bowl LVI, the state of sports streaming following a robust earnings report from the Walt Disney Co., a resurgence in international games from the NFL and National Hockey League, and ongoing labor negotiations in Major League Baseball.
NFL
Events

Reclusive billionaire owner sees team win NFL title in its own home venue
Baseball
Governance

Management's latest proposal presents only slight changes from prior offers
Olympic Games
Media

NBCUniversal executives are doing their utmost to take the positives from the 2022 Beijing Winter Olympics, which have generated historically low TV ratings in the United States but have helped build the…
Football
Industry Moves

Real Salt Lake has appointed John Kimball as the Major League Soccer club's president on a full-time basis
Golf
Media

After two successive National Football League Wild Card games aimed at children, ViacomCBS is aiming to do the same for golf with the Nickelodeon Slime Cup.
NFL
Events

This year's Super Bowl, the first full-stadium staging of the National Football League's title game in two years, will see a sharply heightened hospitality and experiential offering from league partner On Location. US Editor Eric Fisher reports.
Baseball
Governance

Manfred says missing games would be 'disastrous' as he maintains hope for new labor deal
Ice Hockey
Stadia

The National Hockey League's Arizona Coyotes have secured a multiyear agreement to play at neighboring Arizona State University’s new 5,000-seat arena on a temporary basis.
Esports
Sponsorship & Marketing

The Sportfive agency has further deepened its involvement in the esports sector through a deal to become the exclusive global commercial sales agency of the US-based Misfits Gaming Group
Football
Media

Major League Soccer has enlisted some of the biggest personalities in the league, including a number of celebrity team owners, for the first broadcast spot of its “Our Soccer” campaign for the 2022 sea…
Football
Sponsorship & Marketing

Major League Soccer's Sporting Kansas City has further expanded its wide-ranging agreement with minerals-product company Compass Minerals, which has become the club's principal jersey sponsor through 2028
Baseball
Fan Engagement

Five-year agreement to include entitlement of premier Nationals Park club space
Motorsport
Governance

Caitlyn Jenner, the former Olympic gold medallist turned entertainment personality, has formed a team to compete in the third season of the all-female motorsport series W Series.
Multiple Sports
Media

Streaming growth, Manning contract extension highlight latest results
NFL
Governance

Commissioner said the league "fell short" in fostering diversity in recent hiring cycles
NFL
Events

The National Football League has announced that Munich and Frankfurt will share the league's first four regular season games in Germany, with Bayern Munich's Allianz Arena staging the inaugural game during…