USA
PGA Tour ‘plans’ guaranteed money global events to fend off Saudi-backed rival league
The PGA Tour is reportedly planning to create a series of international tournaments that will offer guaranteed money to the world’s best players in an effort to fend off a proposed splinter league run by…
NHL eyes 2022 All Star skills competition on Las Vegas Strip
The National Hockey League is reportedly in talks with Las Vegas officials about holding two new All-Star Game skills competition events outdoors on the famed Las Vegas Strip.
Blitzer consortium emerges as favorites to acquire Real Salt Lake
A consortium led by Philadelphia 76ers and Crystal Palace co-owner David Blitzer has emerged as favorites to acquire Major League Soccer's Real Salt Lake, a source has confirmed to SportBusiness
UFC signs wide-ranging deal with Sweet Sweat
The Ultimate Fighting Championship has signed a global deal with athletic performance brand Sweet Sweat
Second-round deadline set in Premier League’s US rights auction
The outcome of the auction of US broadcast rights to the Premier League will not be known for at least another week after the tender process went to a second round
San Antonio Spurs hire Legends to sell arena naming rights after AT&T ends partnership
The National Basketball Association's San Antonio Spurs are seeking a new naming rights partner for the first time in 20 years after US telco company AT&T opted to end its long-standing agreement following…
Sluggish growth in Disney’s streaming subscribers raises concern
The Walt Disney Co.'s previously high-flying direct-to-consumer business posts its weakest growth to date in its latest quarterly earnings report, while the company makes perhaps its strongest endorsement yet of being involved in legal sports betting. US Editor Eric Fisher reports.
Boras: Braves’ WS title owes to ‘non-competitive cancer’ in MLB
Prominent agent decries perceived loss of integrity to 2021 season
FuboTV acquires French streaming company Molotov, revenues hit record $156.7m
US-based sports streaming platform fuboTV has entered into a binding agreement to acquire French live-TV streaming company Molotov SAS and posted record revenues of $156.7m (€135.4
US Soccer extends its long-running partnership with Nike
Renewal continues commercial relationship dating to 1995
NFL fines Packers, Rodgers for Covid-19 protocol violations
League discipline largely follows established precedent
Team Whistle to sell sponsorships to Birmingham’s World Games
Digital sports media company Team Whistle has been appointed to handle sponsorship packaging, sales and social support for next year’s edition of the World Games multi-sport event in Birmingham, Alabama.
Detroit City FC to join USL Championship in 2022 season
American lower-league soccer club Detroit City FC is moving from the third-tier National Independent Soccer Association to the second-tier United Soccer League Championship in 2022
Twitter rolls out subscription tier in US, New Zealand
Suite of features aimed at power users of social media platform
Liebherr extends ITTF connection for Houston’s World Championships
German-Swiss technology company Liebherr has extended its long-running association with International Table Tennis Federation events by agreeing to sponsor the 2021 World Table Tennis Championships Finals
BetMGM secures sports betting deal with Knicks, Rangers
BetMGM has secured a multiyear partnership with Madison Square Garden Sports Corp
Caesars Sportsbook strikes marketing deal with Manning family
Caesars Sportsbook has secured a marketing partnership with Archie, Peyton, Eli, and Cooper Manning, who will all be featured in advertising, in addition to making live event and commercial appearances
San Diego NWSL branded as San Diego Wave FC
The National Women's Soccer League expansion team in San Diego, California, has been officially branded as San Diego Wave Fútbol Club.