USA
49ers Enterprises boosts Leeds United ownership stake to 44 per cent
The National Football League’s San Francisco 49ers have increased their minority ownership stake in Premier League club Leeds United to 44 per cent, it has been announced.
WWE sees broad growth in its consumer products businesses
Earnings report details expanding presence in physical, digital collectibles
NBA to investigate alleged misconduct by Suns owner Sarver
League to conduct probe after bombshell ESPN report details an alleged pattern of racism and misogyny by team owner
MLB champion Braves see quarterly financial results spike
Third-quarter revenue more than doubles with return of attending fans
PFL brings in Legends as e-commerce provider
The Professional Fighters League has secured a deal with Legends Global Merchandise to become the mixed martial arts promotion's exclusive e-commerce provider
EXCLUSIVE: FA and Pitch agree four-year FA Cup international rights renewal
The Pitch International agency has reached an agreement with the Football Association to retain FA Cup broadcast rights in Western Europe and the Middle East and North Africa for an additional four seasons,…
New England Revolution unveils new crest after dumping ‘Crayon Flag’ logo
New England Revolution has unveiled a new crest and brand identity for the 2022 Major League Soccer season after dumping the club's iconic "Crayon Flag" logo.
NBA expands its betting pacts with DraftKings, FanDuel
Pair of US-based gaming companies takes on additional status, elevated designations with the league
Bellerive Country Club to host 2030 Presidents Cup
Bellerive Country Club in St. Louis, Missouri, will host the 2030 Presidents Cup, the PGA Tour has announced
NHL, Chipotle secure multiyear North American partnership
The National Hockey League and fast food chain Chipotle have announced a multiyear North American partnership, which designates the organization as the league's official Mexican-themed quick service and …
Kitman Labs closes $52m funding round
Guggenheim Investments leads capital infusion for technology and analytics company
World Series ratings rise in 2021, but remain at historic low point
Viewership is smallest on record for event not played in a neutral site
Sinclair faces mounting headwinds for planned streaming service
After Sinclair Broadcast Group president and chief executive Chris Ripley said earlier this year the company had direct-to-consumer rights for “the vast majority of our teams,” he was forced to acknowledge in the company’s latest earnings call on November 3 it currently holds explicit direct-to-consumer streaming rights for just four MLB clubs. US Editor Eric Fisher reports.
Fox Sports secures US media rights to 2024, 2028 European Championships
Fox Sports has significantly bolstered its global soccer rights in the United States by securing a six-year agreement with Uefa which includes the 2024 and 2028 European Championships
HBA Media details international distribution for Breeders’ Cup
This year’s edition of US horse racing showpiece the Breeders’ Cup World Championships will be watched by an improved multi-million global audience, according to its international rights distributor HBA M…
NFL to create branded slot machines in partnership with Aristocrat Gaming
The National Football League is continuing to embrace the new gambling landscape in North America by securing an exclusive multiyear licensing agreement with gambling machine manufacturer Aristocrat Gaming…
NBA, Twitter lean into Twitter Spaces in content partnership extension
The National Basketball Association and social media platform Twitter have unveiled a multiyear partnership extension that will bring additional content to live audio feature Twitter Spaces
USA Rugby partners with Sportfive to expand growth efforts
USA Rugby has secured a wide-ranging partnership with the Sportfive agency amid the organization's bid to stage the 2027 or 2031 men's Rugby World Cup as well as the 2029 women's event