SUMMARY
Beyond the Premier League, LaLiga, Bundesliga, Serie A, and Ligue 1 – which themselves are experiencing somewhat challenging times – there exist different possibilities for those looking to partner with or invest in football leagues. Some of which clearly have the potential to challenge the big five over the years to come, others which may have unrealised potential. After all, football is by far the most valuable sport by media rights revenues, with over one third of the share of total value.
This report provides data-led overview of 30 properties, to equip those who work in and around the game to make informed commercial decisions related to them.
download executive summary
CONTENTS
INTRODUCTION
LEAGUE PROFILES* – each profile contains a commercial analysis page and a data-led page focusing on media rights and select other commercial values.
- 16 European leagues including; the Netherlands, Portugal and Turkey
- Five Asia-Pacific leagues including; Australia, China and India
- Five leagues in the Americas including; Brazil, Mexico and the US
- Four from the Middle East and Africa including; Saudi Arabia, Ghana and South Africa
*Download the executive summary for the list of all 30 leagues covered!
REPORT METHODOLOGY
KEY AREAS
- Uncover how revenue streams such as betting data might provide second-tier leagues with their best source of income.
- Understand where leagues should best allocate funds with a view to long-term success and build global relevance.
- Analyse how a lack of pay-TV growth and state support in some markets has affected league revenues.
- Discover which leagues which are now offering contract durations of four, five and six years, instead of the three favoured by European regulators. Some leagues have rolled over short-term deals, while others have opted into much longer terms deals.
WHY YOU NEED THIS REPORT
- Gain expert analysis and data-led insights into the commercial performance of 30 leagues globally with a detailed profile for each one.
- Track media rights revenues of each league, plus gain a clear understanding of key metrics that contribute to commercial success.
- Assess the conditions that make or break the commercial performance in each league profile.
- Develop an informed understanding of opportunities available to potential partners and investors in football leagues outside the ‘big five’ of the Premier League, LaLiga, Bundesliga, Serie A and Ligue 1.
